Media AM - AOL UK names commercial director, New sales director at Hearst-Rodale

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03rd February 2016

AOL UK names Gavin Johnson as commercial director AOL UK has named Gavin Johnson, the vice president of sales in the UK for mobile platform Millennial Media, as its commercial director. Georgina Parrott named Hearst-Rodale sales director Georgina Parrott, a sales director at Hearst Magazines UK, has been appointed as the sales director at Hearst-Rodale. Global to launch Heart extra on DAB radio Global is launching a new radio station called Heart extra with a breakfast show from Jamie Theakston and Emma Bunton. My Media Week: Stewart Easterbrook This week, Stewart Easterbrook, chairman at Media iQ, gives us a glimpse into life after Starcom Mediavest Group, revealing a new partnership between senior agency figures in the pipeline… Goodstuff retains media account for P2P lender RateSetter RateSetter, the peer-to-peer lender, has retained Goodstuff Communications as its UK media agency following a competitive pitch process. Cadbury reveals new Milk Tray Man is firefighter from Liverpool Cadbury, the Mondelez International confectionery brand, has picked Patrick McBride, a firefighter from Liverpool, to be its Milk Tray Man. 10 Reasons Why Cross-Channel Marketing is Not Rocket Science The modern-day customer path is not linear, the funnel is defunct, and brands are increasingly changing how they view the customer. So what can we actually do about it? Presented by Adobe and Brand Republic Insight Andy Nairn: Find your Constantinople Many big businesses today could learn a trick or two from old Constantine. Lucky Generals' Andy Nairn explains the way forward. Freeview puts ad account up for review Freeview and Leo Burnett London are parting ways as the free-to-air TV platform begins a review of its creative account. WonderCore Smart was most aired ad on British TV last week WonderCore Smart, the exercise equipment product, was the most advertised brand on British TV in terms of airtime last week. Latest blogs My Media Week: Karl Weaver From tapas overload with Carat’s new global chief to an acquisition opportunity, we join Karl Weaver, the chief executive of Dentsu Aegis Network’s marketing effectiveness arm, Data2Decisions. My Media Week: Piers North A week in the life of Piers North, strategy director at Trinity Mirror Solutions, where the acquisition of Local World last year has instilled a new sense of energy around regional sales. My Media Week: Anna Hickey It’s a people-focused start to the year for Anna Hickey, managing director at Maxus, as she kicks off a new people and culture programme and a shared parental leave policy. Digital Sales Exec/Manager - top video network , MediaMigo Recruitment Limited £30-40k basic + comms + benefits (inc unique london office!), West London AV/TV Buying Exec - Major UK Agency! , MediaMigo Recruitment Limited £25-30k dep on experience + benefits (eg pension/percy club/opp to job swap abroad), London (Central), London (Greater) Commercial Sales Manager- Bath , BIKE Channel UK highly competitive salary with a company car and attractive commission / bonus scheme., Bath, Somerset International Sales Manager (Agency team) - leading mobile ad network , Media IQ Recruitment Up to £55k (negotiable) basic salary plus commission, London (Central), London (Greater) Media Sales Executive / New Business Development - London , Guru Careers £25000 - £28000 Per Annum (DOE) + Commission, Central London

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