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| | | | | Cancer Research UK is putting its creative account out to pitch ahead of a new brand campaign in 2016. | | | | | | Diet Coke has moved its ad account out of BETC London just three months after it unveiled its new creative campaign. | | | | | | Haymarket Media Group has appointed Douglas Quenqua as its first US editor in chief of Campaign. | | | | | | Publicis Groupe's UK revenue declined by 4.2 per cent in the first three months of 2015, despite overall revenues climbing 32 per cent following the Sapient acquisition. | | | | | | In the pantheon of annoying ads, GoCompare.com's Gio Compario stands tall with WeBuyAnyCar.com's hard house jingle and those Halifax spots set in a radio station. | | | | | | UK advertising spend grew last year at its highest rate since 2010 and is forecast to exceed £20 billion next year, according to a report released today. | | | | | | Andrew Barratt, the founder of Ogilvy Pride UK, discusses the need for LGBT inclusivity at work and the agency's recent visitor, Lord Browne, the former chief executive of BP. | | | | | | Shell's new cinema campaign seeks to match the special effects of the blockbusters it precedes by pitting a gargantuan gunk monster against a car. | | | | | | 76 Ltd, the production company, has signed two new directors, Russell Bates and Patrik Bergh, to its portfolio. | | | | | | Sky has reported operating profit of £1.03 billion for the nine months to the end of March 2015, up 20 per cent year on year as ad revenue climbed 6 per cent. | | | | | | One Two Four, the content agency, has appointed Matthew Robinson, the client services director at AMV BBDO, as its group development director. | | | | | | The International Advertising Association and Effie Worldwide have teamed up for the Global Effie Awards. | | | | | | Google has today launched its "programmatic playbook", a guide for advertisers who may be wary of programmatic campaigns. | | | | | | AOL has hired Alex Macnamara, the managing director of Tremor Video, for its newly created role of head of multinational sales in London. | | | | by Adrian Peter Tse 21 April 2015 | | | | Young professionals in the industry talk about the future of creativity. | The automaker's hashtag jiu jitsu demonstrates baseball's strength in social medi Read more at http://www.campaignlive.com/article/chevrolet-made-save-world-series/1320302#1VgSyExMjp1WDAxR.99 Read more at http://www.campaignlive.com/article/creative-opportunities-brands-virtual-reality/1318991#Pzt1Qc2tgomS8IA4.99 Read more at http://www.campaignlive.com/article/power-purpose/1317996#OZhS6RvfPSfWx4DV.99 | | | | | | |
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