Tuesday 28 April 2015

Panache, WPP, House of Fraser, Paddy Power, Transport for London, Channel 4, Bloomberg, Marriott Hotels, Richard Wheatly, Renault

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Latest news
Panache hires Holler for first brand campaign
by Kate Magee,
28 April 2015, 08:10AM
Panache hires Holler for first brand campaign
Panache, the British lingerie and swimwear brand, has hired Holler to create its first ever brand campaign.
WPP backs $50m fund for American fashion website
by Omar Oakes,
28 April 2015, 12:17PM
WPP backs $50m fund for American fashion website
WPP has made an investment in Refinery29, a fashion and lifestyle media company, for $50 million through its WPP Ventures arm.
House of Fraser follows up first TV campaign in 11 years
by James Swift,
28 April 2015, 11:25AM
House of Fraser follows up first TV campaign in 11 years
House of Fraser parodies popular internet memes for a new TV campaign promoting the store's brand event.
BMB's first Paddy Power ad predicts Irish gay marriage Yes vote
by Omar Oakes,
28 April 2015, 09:04AM
BMB's first Paddy Power ad predicts Irish gay marriage Yes vote
Paddy Power, the bookmaker, has launched a tongue-in-cheek campaign to promote its odds on the outcome of Ireland's gay marriage referendum.
London Tube video campaign fights against unwanted sexual behaviour
by Omar Oakes,
28 April 2015, 09:11AM
London Tube video campaign fights against unwanted sexual behaviour
Transport for London and the police have launched an interactive video campaign encouraging people to report unwanted sexual behaviour on public transport.
Charlie Palmer named Channel 4 head of viewer relationship management
by Gurjit Degun,
28 April 2015, 12:00PM
Charlie Palmer named Channel 4 head of viewer relationship management
Channel 4 has appointed Charlie Palmer, its group marketing manager, as the head of viewer relationship management.
Bloomberg launches Europe digital brand
by Omar Oakes,
28 April 2015, 07:53AM
Bloomberg launches Europe digital brand
Bloomberg Media has made two senior appointments to its commercial team, as it launches Bloomberg Business Europe today.
Jazz FM's Richard Wheatly dies aged 69
by Omar Oakes,
27 April 2015, 02:59PM
Jazz FM's Richard Wheatly dies aged 69
Richard Wheatly, the Jazz FM chairman who died last week, was a "maverick" driven by an "entrepreneurial passion and a deep love of jazz".
England rugby player fronts Marriott digital campaign
by Omar Oakes,
27 April 2015, 02:53PM
England rugby player fronts Marriott digital campaign
An England rugby player's special moment is featured in Marriott Hotels' new film for its #ReuniteMeWith campaign.
Flamingo features in new Renault ads
by Omar Oakes,
27 April 2015, 11:49AM
Flamingo features in new Renault ads
Renault UK, the French car maker, has launched 12 films as part of its Twingo campaign.
Vice partners with Mind for 'empowering' mental health guide
by Arif Durrani,
27 April 2015, 11:31AM
Vice partners with Mind for 'empowering' mental health guide
Vice has partnered with the charity Mind to launch The Vice Guide to Mental Health.

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Girl power: Are 'chick wines' smart or just silly?

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Latest Work

Audi "coup" by Thjnk
28 April 2015, 08:05AM
Audi
Audi got Paul WS Anderson, the director of Event Horizon, to shoot a heist-themed TV ad promoting its S Line model.
McDonald's France "pictograms 2015" by TBWA\Paris
27 April 2015, 03:41PM
McDonald's France
McDonald's France has built on a 2014 campaign by releasing a new set of pictogram posters, and also put the images on a range of clothing at the Paris retailer Colette.
The Guardian "own your weekend or someone else will" by Bartle Bogle Hegarty
27 April 2015, 02:49PM
The Guardian
The Guardian has launched another campaign using its "own the weekend" position, this time warning what happens when you let other people dictate your plans.
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1 comment:

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    Singapore Expert Brand Consultant

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