Apple Watch pre-order begins, research shows untapped potential of wearables

View in web browser | Add to safe senders Daily News 10th April

Apple Watch now available to pre-order online 10 April 15, Shona Ghosh The Apple Watch is now available to pre-order online and to view in pop-ups in Selfridges, Paris' Galeries Lafayette, Tokyo's Isetan and Apple stores. Bricks-and-mortar retailers failing to capture wearable customers 10 April 15, Suzanne Bearne Bricks-and-mortar retailers are failing to attract potential wearable shoppers, new research has found. Top five action heroes in TV ads 10 April 15, James Swift Ahead of Sylvester Stallone's advertising cameo for Warburton's, Campaign runs down the list of Hollywood action heroes who have appeared in UK commercials. Facebook blames 'bug' for tracking logged-out users 10 April 15, Shona Ghosh Facebook has dismissed claims that it tracks users beyond its own site, after researchers claimed the company was breaching EU privacy laws. WPP partners Facebook to offer 'enhanced insights' 09 April 15, Gurjit Degun The WPP Data Alliance is working with Facebook to share data and offer its clients "enhanced insights". TBWA\London wins Royal Caribbean brief 10 April 15, Gurjit Degun Royal Caribbean International, the cruise company, has appointed TBWA\London as its agency of record following a competitive pitch. McCann hires managing partner from Ogilvy PR 09 April 15, James Swift McCann London has hired Michael Darragh, the head of social media at Ogilvy PR, as a managing partner. Ford works magic with illusionist for disappearing trick 09 April 15, Suzanne Bearne Ford has partnered with illusionist Darcy Oake to create a video depicting passengers on a moving truck magically disappearing before reappearing inside the new Ford Galaxy. Telling porkies? Bacon subtitles hope to improve movie experience 10 April 15, Omar Oakes Lapiz, the US creative agency,, has devised a strategy to "improve" the experience of reading film subtitles by making the words out of bacon. Tube's HD screens herald 'new chapter' for digital ads 09 April 15, Omar Oakes A new generation of bigger and brighter digital screens is being showcased on London's underground network as spending grows on digital ads that target commuters. McDonald's real-time TV spot debuts on Channel 4 09 April 15, Omar Oakes Fast food giant McDonald's new campaign promoting its McCaf� beverages rolled out its first real-time TV spot last night during Channel 4's The Island with Bear Grylls. Samsung becomes first tech brand to take over Harrods 09 April 15, Shona Ghosh Samsung has become the first tech company to take over the majority of Harrods store in London, including its window displays. YouTube to charge users monthly fee for ad-free service 09 April 15, Suzanne Bearne YouTube is set to launch an ad-free version of its video service in return for a monthly fee. Newspaper and magazine publishers form company to replace NRS 09 April 15, Omar Oakes Major changes are planned for the way newspaper and magazine audiences are measured to account for the multi-platform digital age. Head of Digital - Media Maestro Required! To �Neg + Bonus and Benefits GoodEgg Digital, Peterborough, Cambs New Business Star - Incubator/Accelerator �Neg + Great Bens GoodEgg Digital, London (Central), London (Greater) Midweight Copywriter �40K The Industry Club London Ltd, EC1, London (Greater) Marketing Manager up to �40,000 per annum Freedom Brewery, Burton-on-Trent, Staffordshire Designer | Corporate up to �40k + benefits Nu Creative Talent, London See all jobs

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