New BBC Radio 1 campaign, a Burger King wedding and Bombardier signs Bob Mortimer

View in web browser | Add to safe senders Daily News 8th April

BBC Radio 1 launches campaign to promote new brand positioning 08 April 15, Gurjit Degun BBC Radio 1 has launched a campaign to reposition the brand as a channel that offers "exciting new beginnings". Dream come true: Burger & King get hitched in fast food wedding 08 April 15, Sara Spary A man with the surname Burger and his childhood sweetheart, Ashley King, are getting wed in an all expenses paid ceremony after the fast food giant caught wind of the aptly named pair's engagement. Bob Mortimer unveiled as new face of Bombardier 08 April 15, Sara Spary Comedian Bob Mortimer has been revealed as the new face of ale brand Bombardier, following the unexpected death of former ambassador Rik Mayall in June. Dancing pigeon stars in Virgin Money TV ad 07 April 15, Omar Oakes Virgin Money, the banking arm of Sir Richard Branson's Virgin empire, last night launched its latest above-the-line campaign in an attempt to set the brand apart from the big banks. Direct Line Winston Wolf ad escapes ad ban 08 April 15, Maisie McCabe Direct Line's high profile re-launch campaign starring Harvey Keitel has avoided censure from the Advertising Standards Authority, despite complaints it was misleading. Overweight woman ad for taxi firm is 'not offensive' 08 April 15, Omar Oakes A private taxi company ad featuring a flamboyantly dressed and overweight woman with the caption "if I start to look sexy, book a taxi" has escaped a ban despite complaints it was sexist. 'Urgent' demand for escorts banned 08 April 15, Omar Oakes An online job ad that "urgently" called for ladies and men to escort wealthy clients to events has been banned for being misleading. Why Gen Z's digital dysphonia poses a problem for brands 08 April 15, Tony Spong The increasing importance of online persona comes at the cost of real-world communication skills for young people and could have far-reaching consequences for brands operating in the digital realm, says... read more Agencies decline to strike over 'despicable' AB InBev pitch practice 07 April 15, Sara Spary The Marketing Agencies Association has hit out at the pitch practice of AB InBev, as a planned strike by agencies against the beer giant fell through today. Honda returns to visual trickery for CR-V campaign 07 April 15, James Swift Honda uses the Droste effect to create a dizzying, never-ending loop in the latest TV campaign for its CR-V model car. Mothercare launches media pitch 07 April 15, James Swift Mothercare, the baby-focused British retailer, is looking for an agency to handle its media planning and buying. Vita Coco hires Droga5 Europe 07 April 15, James Swift Vita Coco, the coconut water drink owned by All Market Inc, has appointed Droga5 Europe to handle an advertising brief after a competitive pitch. EE counters poor mobile signal with Wi-Fi calling 07 April 15, Shona Ghosh EE is offering Wi-Fi calling for customers on pay monthly plans, meaning those in signal not-spots can still text or make calls using their internet connection. Head of Digital - Media Maestro Required! To �Neg + Bonus and Benefits GoodEgg Digital, Peterborough, Cambs New Business Star - Incubator/Accelerator �Neg + Great Bens GoodEgg Digital, London (Central), London (Greater) Digital Account Manager �30000 - �35000 per annum Purple Consultancy, London Digital Marketing Manager, Mat Cover, Beauty �40000 - �45000 per annum Blue Skies Marketing Recruitment, London Digital project Manager - Luxury fashion brand �45K �45000 - �47000 per annum Source, London See all jobs

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