Wednesday, 29 April 2015

MediaCom wins £90m Tesco account

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Tesco moves £90m media account to MediaCom
by Maisie McCabe,
29 April 2015, 08:30PM
Tesco moves £90m media account to MediaCom
Tesco has moved its £90m media planning and buying account to MediaCom, ending its 20-year relationship with Initiative.

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Booking.com, the travel website, has released four new films as it enters phase two of its "booking right" campaign.
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