Media AM - Game of Thrones series 5 attracts 1.57 million viewers, plus Bauer Media; BBC Worldwide; real-time marketing

	View in web browser Add to safe senders list

14th April 2015

Game of Thrones series 5 opens with record audience for Sky Game of Thrones, the fantasy drama, launches its fifth series with a record audience of 1.57 million viewers on Sky Atlantic. Bauer Media UK appoints Linda Smith as interim COO for advertising Bauer Media UK, which owns the Kiss and Grazia brands, has appointed Linda Smith as its interim chief operating offer for its ad division. BBC to extend CBeebies brand in China BBC Worldwide has signed an agreement with the Chinese media company Shanghai Media Group that will extend its existing remit. Periscope and Meerkat? It's time for brands to keep it real With Periscope and Meerkat taking off and Facebook's new messenger apps coming to fruition, Rob Hinchcliffe, strategist at digital agency TH_NK says brands must make sure they are keeping it real when it comes to real-time marketing. Latest blogs England cricket team's demise holds a warning for adland The complete and shambolic failure of the England Cricket Team in Australia during the World Cup provides a stark warning for advertisers and their agencies, says Andrew Lloyd, managing partner of planning at Vizeum. What does Google's shift towards mobile-friendly rankings mean to your business? Change is coming for brands' online search ranking as Google prepares for more mobile-friendly rankings on 21 April, Dayo Hazzan, the UK business director at Lowe Profero, outlines how to be prepared. Eclipses, moon shots and giant outdoor leaps The outdoor industry ran an ambitious real-time Oreo campaign during the solar eclipse in March. Richard Simkins, innovation director at Talon, reports back on the cosmic lessons learned. Back to the future: SXSW interactive 2015 The future of tech is all about humanity - mind, body and even the concept of self, says Nigel Gwilliam, the IPA's digital consultant, who's been let loose in Austin again. The impact of wearables on search and search marketing With the launch of a number of high profile smartwatches later this year, and the continuing popularity of fitness trackers such as FitBit, it seems 2015 will be the year Wearables finally make the leap to mainstream consumer products, says Starcom MediaVest Group's Chris Camacho. Business Development Manager , Carreras Lathane Associates - CLA £30 - 35k dep exp + comm, Manchester, Greater Manchester Marketing Executive - London - Events , Section:Media Ltd £23,000 £25,000, London (Central), London (Greater) Group Head, Mobile £50k - £60k + 50% commission , Shape Media £50k - £60k + 50% commission, London (Central), London (Greater) Econemetrician , Lipton Fleming £45000 - £60000 per annum + excellent benefits, London Senior Digital Activation Account Executive - Entertainment , Lipton Fleming £23000 - £26000 per annum, London

Manage Bulletins Unsubscribe