Thursday 23 April 2015

Greg Delaney, Royal London, BA, Tony Davidson, FCB Inferno, Claire Beale, Virgin Holidays, Dave Dye, Maxus, Bupa, Odeon, Publicis Worldwide

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Latest news
Delaneys launch Watchable
by Kate Magee,
23 April 2015, 08:00AM
Delaneys launch Watchable
RFU is founding client of the new film production company.
Royal London calls £10m media review
by Arif Durrani,
23 April 2015, 08:00AM
Royal London calls £10m media review
Royal London, the mutual insurer, has called a review of its £10 million media business, which is currently held by VCCP Media.
BA picks SapientNitro as lead digital agency
by Gurjit Degun,
23 April 2015, 08:00AM
BA picks SapientNitro as lead digital agency
British Airways has appointed SapientNitro as its global digital agency of record after a competitive pitch.
Tony Davidson named Big Awards chair
by Gurjit Degun,
23 April 2015, 08:00AM
Tony Davidson named Big Awards chair
Tony Davidson, the joint executive creative director at Wieden & Kennedy London, is to chair the jury for the Campaign Big Awards.
Lee takes joint CCO role at FCB Inferno
by James Swift,
23 April 2015, 08:00AM
Lee takes joint CCO role at FCB Inferno
FCB Inferno has promoted Owen Lee, its co-executive creative director, to joint chief creative officer.
Why UK advertising needs more independent voices
by Claire Beale,
23 April 2015, 08:00AM
Why UK advertising needs more independent voices
Virgin Holidays seeks shop for CRM account
23 April 2015, 08:00AM
Virgin Holidays seeks shop for CRM account
Virgin Holidays has called a review of its customer experience arrangements.
Dave Dye splits with Mother after one year as head of art
by James Swift,
23 April 2015, 08:00AM
Dave Dye splits with Mother after one year as head of art
Dave Dye, who has been the head of art at Mother for the past year, is leaving the agency at the end of the month.
Maxus recruits Blackden to lead global strategy
by Arif Durrani,
23 April 2015, 08:00AM
Maxus recruits Blackden to lead global strategy
Maxus has appointed Damian Blackden, the former digital president at Omnicom Media Group, as its global chief strategy officer.
Ocean buys MediaCo Outdoor
by Maisie McCabe,
22 April 2015, 05:00PM
Ocean buys MediaCo Outdoor
Ocean has bought MediaCo Outdoor, the Manchester-based media owner, in a deal estimated to be worth £12 million.
Brad Fairhead moves to 18 Feet & Rising
by James Swift,
23 April 2015, 08:00AM
Brad Fairhead moves to 18 Feet & Rising
18 Feet & Rising has hired Brad Fairhead, the former managing director at Hypernaked, as a partner.
Kitcatt Nohr captures Bupa Global CRM brief
23 April 2015, 08:00AM
Kitcatt Nohr captures Bupa Global CRM brief
Bupa Global has named Kitcatt Nohr as its global customer engagement agency.
Curran leaves BBC for head of planning role at Gravity Road
by Gurjit Degun,
23 April 2015, 08:00AM
Curran leaves BBC for head of planning role at Gravity Road
Gravity Road has hired Ruairi Curran, the head of marketing at BBC World Service, as its head of planning.
Odeon selects 101 for brand revitalisation
by James Swift,
23 April 2015, 08:00AM
Odeon selects 101 for brand revitalisation
Odeon, the cinema chain, has appointed 101 to work on its marketing strategy and creative advertising as it seeks to revitalise the brand.
Publicis Worldwide acquires shopper marketing agency
by Kate Magee,
23 April 2015, 08:00AM
Publicis Worldwide acquires shopper marketing agency
Publicis Worldwide has bought the shopper marketing agency Vivid Brand in a deal understood to be worth up to £7 million.
RKCR/Y&R scoops cancer charity launch brief
by Gurjit Degun,
23 April 2015, 08:00AM
RKCR/Y&R scoops cancer charity launch brief
Breast Cancer Campaign and Breakthrough Breast Cancer have appointed Rainey Kelly Campbell Roalfe/Y&R to create a launch campaign for the new combined charity.
Creston buys How Splendid
by Omar Oakes,
22 April 2015, 03:56PM
Creston buys How Splendid
Creston, the marketing communications group that owns TMW, has bought How Splendid Ltd, a London-based digital design and development consultancy.
Israeli digital agency to become part of iProspect after buyout
by Omar Oakes,
22 April 2015, 04:05PM
Israeli digital agency to become part of iProspect after buyout
Dentsu Aegis Network has bought the Tel Aviv-based digital performance marketing agency AbaGada Internet Ltd.
Lack of Publicis UK CEO to blame for revenue decline, says Maurice Lévy
by Omar Oakes,
22 April 2015, 01:55PM
Lack of Publicis UK CEO to blame for revenue decline, says Maurice Lévy
Publicis Groupe has blamed the lack of a UK group chief executive at Publicis Worldwide for causing "bumps in the road" and revenue decline at its UK business during the first three months of this year.

Apple seeks high ground with Apple Watch

by Matthew Rothenberg
23 April 2015

The brand's refurbished retail presence marks a new foray into luxury -- and its high-end watch raises questions about upgrades.

The automaker's hashtag jiu jitsu demonstrates baseball's strength in social medi


Read more at http://www.campaignlive.com/article/chevrolet-made-save-world-series/1320302#1VgSyExMjp1WDAxR.99
Read more at http://www.campaignlive.com/article/creative-opportunities-brands-virtual-reality/1318991#Pzt1Qc2tgomS8IA4.99


Read more at http://www.campaignlive.com/article/power-purpose/1317996#OZhS6RvfPSfWx4DV.99
Pick & Turkey
Pick of the week: Operation Black Vote, Saatchi & Saatchi
23 April 2015, 08:00AM
Pick of the week: Operation Black Vote, Saatchi & Saatchi
Turkey of the week: Protein World, In-house
23 April 2015, 08:00AM
Turkey of the week: Protein World, In-house

Also in the news

Manning Gottlieb OMD, MediaCom and PHD head shortlist for 2015 Thinkbox TV Planning Awards
by Stephen Graves, 23 April 2015, 11:00AM
D&AD: Leo Burnett Sydney ahead after Day Two of judging
by Omar Oakes, 23 April 2015, 10:02AM
Currys PC World launches 'perfect match' video ads
by Omar Oakes, 23 April 2015, 09:32AM
Facebook reports mobile accounted for three-quarters of total ad revenue in Q1
by Ben Bold, 23 April 2015, 08:51AM
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Latest Work

Malcolm Poynton and Matthieu Elkaim
23 April 2015, 08:00AM
Malcolm Poynton and Matthieu Elkaim
Creative Malcolm Poynton Global chief creative officer, Cheil Worldwide The joy of doing Private View is that you never know what you ll get. There are slow weeks and then, every so often, there s a flood of work from great brands. This w...
World's Talking About: The Brrr-ito!
23 April 2015, 08:00AM
World's Talking About: The Brrr-ito!
It is strange to see a special occasion being commercialised before your eyes but, thanks to 4/20, we have a living, breathing case study.
Glenfiddich "magnificent ten" by Leagas Delaney
23 April 2015, 08:00AM
Glenfiddich
Booze brands love making heroes of their founders. In the past few years, we've had tales from revolutionary Cuba for Bacardi and from 19th-century Australia for Foster's.
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