Tuesday 21 April 2015

Sky profits surge 20%, plus Which? accuses supermarket sector of deliberately confusing shoppers; BMW named 'world's most reputable company'

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Brand Republlic
Daily News 21st April
Sky profits surge 20% as ad revenue climbs Sky profits surge 20% as ad revenue climbs
21 April 15, Omar Oakes
Sky has reported operating profit of £1.03 billion for the nine months to the end of March 2015, up 20 per cent year on year as ad revenue climbed 6 per cent.
Which? accuses supermarkets of duping consumers out of 100s of millions of pounds Which? accuses supermarkets of duping consumers out of 100s of millions of pounds
21 April 15, Ben Bold
Which? has accused the UK supermarket sector of deliberately confusing shoppers out of hundreds of millions of pounds with misleading pricing promotions and has launched the first ever "super-complaint"... read more
Digital surge drives UK advertising's fastest growth for four years Digital surge drives UK advertising's fastest growth for four years
21 April 15, Omar Oakes
UK advertising spend grew last year at its highest rate since 2010 and is forecast to exceed £20 billion next year, according to a report released today.
Publicis Groupe UK revenue declines 4.2% Publicis Groupe UK revenue declines 4.2%
21 April 15, Maisie McCabe
Publicis Groupe's UK revenue declined by 4.2 per cent in the first three months of 2015, despite overall revenues climbing 32 per cent following the Sapient acquisition.
BMW beats Google and Walt Disney to become world's most reputable brand BMW beats Google and Walt Disney to become world's most reputable brand
21 April 15, Ben Bold
BMW has usurped Walt Disney and Google to become the world's most reputable company, according to the Reputation Institute's 2015 Global RepTrak 100 ranking.
BETC London loses Diet Coke BETC London loses Diet Coke
20 April 15, Kate Magee
Diet Coke has moved its ad account out of BETC London just three months after it unveiled its new creative campaign.
Zoolander co-creator joins 76 Ltd Zoolander co-creator joins 76 Ltd
21 April 15, Kate Magee
76 Ltd, the production company, has signed two new directors, Russell Bates and Patrik Bergh, to its portfolio.
AOL appoints Alex Macnamara to lead multinational sales AOL appoints Alex Macnamara to lead multinational sales
20 April 15, Omar Oakes
AOL has hired Alex Macnamara, the managing director of Tremor Video, for its newly created role of head of multinational sales in London.
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