Monday, 13 April 2015

The Wall > Mobile spend, Hillary Clinton and social media, Nike viral ad, social selling, Johnnie Walker hi-tech glass

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Digital PM brought to you by The Wall 13th April
M-commerce to hit £54bn by 2024 yet 70% of retailers lack mobile sites or apps M-commerce to hit £54bn by 2024 yet 70% of retailers lack mobile sites or apps
13 April 15, Ben Bold
UK consumer retail spend on mobiles and tablets is forecast to hit £53.6bn a year by 2024, according to research from Barclays, but only 3% of retailers said they are at the cutting edge of being mobile-ready... read more
13 April 15
The Daily Poke: Phone pitch

Taking green technology to its most literal extreme, O2 has collaborated with designer Sean...

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13 April 15
Welcome to the new normal – social selling

"A-B-C. A-always, B-be, C-closing", is the immortal advice Alec Baldwin's character Blake imparts...

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13 April 15
2015 is the year of video – but only if people can see them

Online video is the rapidly rising star of the digital ad world. Last week's IAB figures...

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More digital news
Hillary Clinton takes to Twitter and YouTube to confirm 'I'm running for president' Hillary Clinton takes to Twitter and YouTube to confirm 'I'm running for president'
13 April 15, Ben Bold
Hillary Clinton has taken to social media to launch her bid to become the first woman president of the United States, eschewing traditional media channels for Twitter and YouTube as she hits the road on... read more
Nike scores a hole-in-one with Rory McIlroy viral ad Nike scores a hole-in-one with Rory McIlroy viral ad
13 April 15, Be On
Why Flickr dropped the 'e' and started a trend Why Flickr dropped the 'e' and started a trend
13 April 15, Crawford Hollingworth
When it comes to naming a company, dropping vowels to stand out from the crowd is all the rage with today's trendy tech startups but soon this heuristic approach shall becomes the norm, writes Crawford... read more
Johnnie Walker reimagines drinking with 'sound sensation' hi-tech glass Johnnie Walker reimagines drinking with 'sound sensation' hi-tech glass
13 April 15, Sara Spary
Johnnie Walker Red Label has created a glass that uses bone conduction technology to transfer music to the inner ear when the teeth connect with it.
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