This organ donation campaign put its message in video games

View in web browser | Add to safe senders The 5 things you need to know 30th April

1. Most read: Tesco chooses MediaCom for £90m media account         2. Electioneering: C4's political shorts         3. Game over: Reboot and save a real life         4. What the duck?: A quacking job ad         5. History of advertising: The grifter who revolutionised media

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