Friday 10 April 2015

Media AM - Jon Snow's floating head stars in C4 digital promo, plus Campaign Viral Chart; John Wren; Facebook; Tube HD screens

Media AM Bulletin

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Media AM Bulletin
10th April 2015
Jon Snow's floating head stars in C4 digital promo
Jon Snow's floating head stars in C4 digital promo
Channel 4 imagines a future where a disembodied Jon Snow reads the news and the latest royal wedding is between two men, in an ad promoting the broadcaster's new digital service.
Campaign Viral Chart: United Healthcare keeps top spot for third week
Campaign Viral Chart: United Healthcare keeps top spot for third week
The United Healthcare ad showing a couple falling through a table while dancing to (I've Had) The Time of My Life remains in the top spot for the third consecutive week.
Omnicom's John Wren earned $24m in 2014
Omnicom's John Wren earned $24m in 2014
John Wren, the president and chief executive at Omnicom, earned $24 million (£16 million) in 2014 - a 33 per cent increase compared to last year.
Facebook blames 'bug' for tracking logged-out users
Facebook blames 'bug' for tracking logged-out users
Facebook has dismissed claims that it tracks users beyond its own site, after researchers claimed the company was breaching EU privacy laws.
Tube's HD screens herald 'new chapter' for digital ads
Tube's HD screens herald 'new chapter' for digital ads
A new generation of bigger and brighter digital screens is being showcased on London's underground network as spending grows on digital ads that target commuters.
Latest blogs
England cricket team's demise holds a warning for adland
England cricket team's demise holds a warning for adland
The complete and shambolic failure of the England Cricket Team in Australia during the World Cup provides a stark warning for advertisers and their agencies, says Andrew Lloyd, managing partner of planning at Vizeum.
What does Google's shift towards mobile-friendly rankings mean to your business?
What does Google's shift towards mobile-friendly rankings mean to your business?
Change is coming for brands' online search ranking as Google prepares for more mobile-friendly rankings on 21 April, Dayo Hazzan, the UK business director at Lowe Profero, outlines how to be prepared.
Eclipses, moon shots and giant outdoor leaps
Eclipses, moon shots and giant outdoor leaps
The outdoor industry ran an ambitious real-time Oreo campaign during the solar eclipse in March. Richard Simkins, innovation director at Talon, reports back on the cosmic lessons learned.
Back to the future: SXSW interactive 2015
Back to the future: SXSW interactive 2015
The future of tech is all about humanity - mind, body and even the concept of self, says Nigel Gwilliam, the IPA's digital consultant, who's been let loose in Austin again.
The impact of wearables on search and search marketing
The impact of wearables on search and search marketing
With the launch of a number of high profile smartwatches later this year, and the continuing popularity of fitness trackers such as FitBit, it seems 2015 will be the year Wearables finally make the leap to mainstream consumer products, says Starcom MediaVest Group's Chris Camacho.
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