The Wall > €3.6m grant for tech that measures content 'likeability', Amazon's Dash Button, Dove's latest viral, word of mouth marketing, social media

View in web browser | Add to safe senders Digital PM brought to you by The Wall 20th April

European Commission issues €3.6m grant for tech that measures content 'likeability' 20 April 15, Charlotte McEleny The European Commission has awarded a €3.6m (£2.6m) grant to Imperial College London and Realeyes to develop technology that can read how much people like the content or adverts that they are watching... read more 20 April 15 The Daily Poke: Dash it When you run out of shampoo, washing powder or coffee, the chances are you won't always have... read more 20 April 15 Word of mouth marketing in the digital age Word of mouth is marketing nirvana for brands.  We're far more likely to buy something if it... read more 20 April 15 Social media: how to turn a negative review into positive feedback Consumers made a record 66 million complaints about sub-standard goods and services last year... read more More digital news Why we need a global human/technology manifesto 20 April 15, Ian Wood It's not true to say society's heading for a technological disaster but we must keep our hands firmly on the wheel, says Ian Wood, senior partner at Lippincott. Facing up to ad fraud: three steps to beat the bots 20 April 15, Juliette Gilligan With 23% of all video views being estimated as fraudulent, Juliette Gilligan, agency solutions director at Adludio gives three tips for marketers to ensure they are getting the best return on their digital... read more Why Dove's latest emotional viral sidesteps the 'Average' door 20 April 15, Unruly BTL AGENCY ACCOUNT HANDLERS – integrated, shopper, sales promotion, retail, digital £22K-£55K Judi Patton, London (Central), London (Greater) / London (East), London (Greater) / London (North), London (Gr... Digital Operations Executive £25,000 to £28,000 Tottenham Hotspur Football Club, London (Greater) Head of Marketing Up to £55,000 + Car Allowance + Bonus + Private Health Care sk:n Clinics, Edgbaston, Birmingham, West Midlands EXPERIENTIAL ACCOUNT MANAGER, SNR ACCOUNT MANAGER, ACCOUNT DIRECTOR, PM/PRODUCER £22k - £50k depending on level Judi Patton, London - all areas Senior Marketing Manager, Product, Luton Competitive TUI Travel Plc, Luton, Bedfordshire Senior CRM Planner- Luton Competitive TUI Travel Plc, Luton, Bedfordshire Client Insight Manager £25000.00 - £35000.00 per annum Jarlett de Grouchy, Bracknell Digital Marketing Manager £30,000 - £40,000 AF Selection, Warwickshire Director of Ecommerce Consulting £90000 - £125000 per annum Source, Australia Strategy Director £85000 - £100000 per annum Aspire, London See all jobs

Manage Bulletins Unsubscribe