Tuesday, 7 April 2015

The Wall > Nationwide, native advertising, paid social content, YouTube Kids, EE's wi-fi calling

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Digital PM brought to you by The Wall 7th April
Nationwide launches first digital campaign with Havas Work Club Nationwide launches first digital campaign with Havas Work Club
07 April 15, James Swift
Nationwide and Havas Work Club launch the 'People Powered Digital Services' campaign.
07 April 15
The Daily Poke: Subway squatting

There can only be a few reasons why you would find yourself squatting in a subway station....

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07 April 15
Infographic: the science behind native advertising

You know all about banner blindness. But did you know the same concept exists when the banner...

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07 April 15
To pay or not to pay?

It's the burning question for anyone who has ownership of social media channels. The truth...

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06 April 15
The Daily Poke: Watch your pizza intake

The secret to getting a great pizza used to be all in the wrist of your dough tosser. If you...

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More digital news
YouTube Kids app uses 'deceptive' advertising, say US consumer groups YouTube Kids app uses 'deceptive' advertising, say US consumer groups
07 April 15, Shona Ghosh
Google has come under fire by US watchdog groups that claim the company's newly launched YouTube Kids app exposes children to "unfair" marketing practices.
EE counters poor mobile signal with Wi-Fi calling EE counters poor mobile signal with Wi-Fi calling
07 April 15, Shona Ghosh
EE is offering Wi-Fi calling for customers on pay monthly plans, meaning those in signal not-spots can still text or make calls using their internet connection.
Honda returns to visual trickery for CR-V campaign Honda returns to visual trickery for CR-V campaign
07 April 15, James Swift
Honda uses the Droste effect to create a dizzying, never-ending loop in the latest TV campaign for its CR-V model car.
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