Wednesday, 15 April 2015

The Wall > Hillary Clinton's social media push, BrightonSEO, #AbsolutSilverpoint app, online advertising

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Digital PM brought to you by The Wall 15th April
Hillary's presidential push gains 251k tweets and 1.78m Facebook views in 10 hours Hillary's presidential push gains 251k tweets and 1.78m Facebook views in 10 hours
15 April 15, Ben Bold
Hillary Clinton gained 1,773,391 views and 44,660 shares within the first 10 hours of the Facebook announcement of her presidential aspirations, while her YouTube video garnered 1,481,736 YouTube views,... read more
15 April 15
The Daily Poke: Art sale

Target. Isn't that the store your mom used to drag you round at the weekend, searching...

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15 April 15
Infographic: top ten surprises from BrightonSEO 2015

BrightonSEO is one of the key industry events in the search marketing calendar. As a follow...

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15 April 15
The future of native programmatic explained in five points

(Sharethrough.com) Two weeks ago, the Hospital Club was the venue for Sharethrough's Programmatic...

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15 April 15
Online advertising: a matter of timing

One of the tenets of TV planning is that the value of an impression changes throughout the...

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More digital news
Google faces anti-competition charge by Brussels Google faces anti-competition charge by Brussels
15 April 15, Omar Oakes
Tech giant Google will be hit with an antitrust complaint by the European Commission, EU officials are expected to say today.
Absolut Vodka and Punchdrunk launch app featuring Andy Warhol illustrations Absolut Vodka and Punchdrunk launch app featuring Andy Warhol illustrations
15 April 15, Sara Spary
Absolut has partnered with Punchdrunk and agency Somethin' Else to develop an app called Silverpoint that promotes the launch of its limited edition Andy Warhol bottle.
Guinness social media account escapes tweet ban Guinness social media account escapes tweet ban
15 April 15, James Swift
Guinness UK has been cleared by the Advertising Standards Authority of implying that alcohol could improve a person's week, after someone complained about a tweet from the stout brand's social media account.
Burberry finance boss: we're ahead of the competition on digital Burberry finance boss: we're ahead of the competition on digital
15 April 15, Shona Ghosh
Rival luxury brands have yet to catch up with Burberry on digital innovation, the company's chief financial officer has suggested.
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