Friday 22 April 2016

DIY chain Homebase deletes 'tasteless' Prince tweet; The new TV? Why brands are exploring Facebook Live; How to get to 10,000 Twitter followers in a year

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Digital PM brought to you by The Wall 22nd April
 
DIY chain Homebase deletes 'tasteless' Prince tweet

DIY chain Homebase deletes 'tasteless' Prince tweet

22 April 16, John Harrington

UK DIY store chain Homebase has been accused of bad taste for publishing a promotional tweet for the brand that contained #RIPPRINCE.

 
The new TV? Why brands are exploring Facebook Live

The new TV? Why brands are exploring Facebook Live

22 April 16, Shona Ghosh

Facebook, YouTube and Twitter have upped their game in live streaming over the past year - and Airbnb and Land Rover are among the brands taking an interest.

 
Google parent Alphabet hit by traffic costs, man boobs beat nipple ban...and more

Google parent Alphabet hit by traffic costs, man boobs beat nipple ban...and more

22 April 16, BB

Welcome to Marketing's early morning roundup, a daily shot of news and a recap of the best longer reads and videos.

 
Plan International 'make-up vlogs' become sinister paedophile scenarios

Plan International 'make-up vlogs' become sinister paedophile scenarios

22 April 16, Matthew Chapman

Films shot in the style of YouTube makeup tutorials shockingly highlight how some girls are victims of paedophilia and child marriage in a campaign by Plan International.

 
Content, data and technology: Which matters more

Content, data and technology: Which matters more

21 April 16, Eleanor Hawkins

Content, data, technology. Which has the biggest effect on achieving advertising greatness?

 
 
22 April 16
Hyper real-time engagement – are you ready?

Real-time engagement has been a buzz word in social media circles for the last couple of years. Those working in the industry have been preaching the benefits of social media to brands all over the...

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22 April 16
How to get to 10,000 Twitter followers in a year

We can't all have as many Twitter followers as Kim Kardashian, but you don't have to be a reality TV star to build an impressive following. Here are four rules to follow to get you on the path to Twitter...

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22 April 16
For ASOS, content is king

ASOS has quickly established itself as the UK's largest independent online fashion and beauty retailer. Selling more than 80,000 products from more than 800 brands; it has made an impressive mark in...

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22 April 16
The mother of all earned visual content campaigns on Earth Day

With Earth Day upon us, we've hunted for the most exceptional customer-generated campaigns celebrating 46 years of a movement giving a voice to environmental issues. The winning three are not only...

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22 April 16
3 ways to provide convenience and security in the digital world

It's a dangerous digital world out there. More and more companies are asking consumers to provide personal information online, but anyone who shares this information is susceptible to hacking, identity...

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22 April 16
The Daily Poke: Coffee cubes

Looking for something that packs more punch than your regular Starbucks? San Francisco-based Company, Nootrobox, is offering chewable coffee cubes made from cold-brew coffee. Go Cubes have a similar...

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Salary approx £50k + 20% comms
MediaMigo Recruitment Limited., London (Central), London (Greater)
 
Digital Content Manager
 
£32,600 to £37,768
Lancaster University, Lancaster, Lancashire
 
Customer Marketing Executive
 
c.£25k
Bravissimo, Leamington Spa, Warwickshire
 
Account Director - Integrated / Retail - Iconic Global Brand - to £50k plus bonus opps
 
up to £50k depending on experience, plus top benefits and bonus opportunity!
Fill Recruitment, London (Greater)
 
Business Director
 
£85000 - £90000 per annum
The Great & The Good, London
 
Assistant Brand Manager
 
£Highly Competitive basic + benefits
Noble Foods (The Happy Egg Company) c/o SmithCarey Ltd, West London Based
 
Brand Manager
 
£Highly Competitive basic + bonus, car/car allowance & benefits
Noble Foods (The Happy Egg Company) c/o SmithCarey Ltd, West London Based
 
Customer Relationship Manager
 
Grade G £25,549 - £30,463 pa
Lake District National Park Authority, Kendal, Cumbria
 
Customer Acquisition Manager
 
Competitive
Bravissimo, Warwickshire
 
Product Manager
 
Salary circa £45,000 plus bonus and pension
Resonate Search & Selection Limited, Yorkshire and the Humber
 
 
     
 
 
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