Publicis Media names UK CEO, Does media deserve its own D&AD Awards category?

 

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15th April 2016

Publicis Media names Morrissey UK CEO and Georgiadis as chairman Publicis Media has turned to an outsider, the former AKQA general manager, Amanda Morrissey, to head its four British media agencies as UK chief executive with insider Phil Georgiadis appointed as UK chairman. Does media deserve its own category at the D&AD Awards? The body believes it needs to recognise media's role in great advertising and the blurring of disciplines. Going down the tube? Shifting TV budgets to YouTube would be a waste, Thinkbox warns advertisers. Digital adspend growing at fastest rate for seven years Digital adspend is growing at its fastest rate for seven years, according to the latest figures compiled by the Internet Advertising Bureau. Brands not investing enough in video, say senior marketers Nearly three-quarters of content marketers do not believe brands are investing enough in video content, according to new research by the Content Marketing Association. Dominic Proctor: Why it's time to mobilise at Advertising Week Europe Brands must look beyond apps and focus on high quality and varied mobile advertising, says the global president of Group M. Sharing widgets: how something so small can be so powerful The buttons that appear around articles so you can share them are a veritable goldmine to marketers but remain scandalously under-employed by brands, says the UK sales director of RadiumOne. Using social analytics for media planning: a guide for effective planning and targeting Discover how to how to leverage the insights from social data to inform every stage of media planning and buying.          Presented by Brand Republic and Crimson Hexagon Media Week 30 under 30 - a winner's advice for entering Since winning Media Week 30 under 30 in 2012, Kwai Chi has gone on to become marketing director and social activationist for The Social Partners. He shares his tips for winning this year's competition in this video Why you should enter Media Week 30 Under 30 Sophie Robinson, creative director of Metro, explains what it takes to win Media Week 30 Under 30 Agencies line up for Scottish Power media Scottish Power, the utilities company, has contacted agencies about a review of its media planning and buying account. Latest blogs Facebook Video Search: Another string in an increasingly powerful bow The social media giant's introduction of video search falls short of an aggressive play to further compete with YouTube, says the managing director of ZenithOptimedia's digital performance marketing arm, Performics. My Media Week: Bobi Carley, Disney This week Bobi Carley, UK commercial director, Disney, is busy locking down partnerships ahead of a summer of big film releases. Why Sorrell is wrong about the in-house programmatic trend Sir Martin Sorrell’s view that advertisers trying to do programmatic in-house will be a short-lived trend is incorrect, argues Infectious Media's chief executive, Martin Kelly. Senior Sales Manager - leading ad tech platform , Ultimate Asset £55000 - £60000 per annum + bonus, West End Creative Solutions Manager - Sales Planner - Sexy Ad Solutions , Ultimate Asset £35000 - £40000 per annum + commission and benefits, London Head of Ad Operations - sport social content platform , Ultimate Asset £80000 - £90000 per annum + bonus + stock, West End Junior Technical AM (ad ops/AM) , MediaMigo Recruitment Limited Salary approx £20-24k + 10-20% comms, London (Central), London (Greater) Senior Programmatic Sales Executive , Morgan Rutherford Associates £40K basic+commission, London (Greater)

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