Home Office seeks agency for £60m anti-extremism initiative; Ogilvy & Mather and WPP top Effie Index; Facebook mobile ad sales surge

View in web browser   |   Add to safe senders Daily News 28th April

Home Office seeks agency for £60m anti-extremism initiative 28 April 16, Maisie McCabe The Home Office is holding a pitch to find an agency to support a programme to counter extremism.   Ogilvy & Mather and WPP top Effie Index 28 April 16, Omar Oakes Ogilvy & Mather has been named as the most effective ad network in the world by the Effie Index, while its owner, WPP, was named the most effective holding company for the fifth year in a row.   Facebook mobile ad sales surge, WPP upbeat despite potential Brexit...and more 28 April 16, Matthew Chapman Welcome to Marketing's early morning roundup, a daily shot of news and a recap of the best longer reads and videos.   Rick Hirst joins Carat as CEO 28 April 16, Gurjit Degun In a rare move, Mcgarrybowen's UK boss takes charge of sister media agency.   Estrella Damm launches short film starring 50 Shades' Dakota Johnson 27 April 16, Simon Gwynn Estrella Damm has enlisted 50 Shades of Grey's Dakota Johnson to star in a 12-minute film as part of a campaign the Spanish firm claims is a first for a beer brand.   Brexit blamed for fall in TV adspend 28 April 16, Gideon Spanier TV insiders are blaming clients' anxiety over the Brexit vote for a bigger-than-expected fall of up to 7 per cent in the TV ad market in April and have revised down forecasts for the year.   A view from Dave Trott: Common sense beats brains 28 April 16, Dave Trott Errol McKellar owns a garage in Hackney.   Wagamama kicks off review of ad business 28 April 16, Gurjit Degun Wagamama, the restaurant chain, has called a review of its creative requirements.   Pinterest targets UK for first ad campaign 28 April 16, Omar Oakes Pinterest has chosen the UK as the market to launch its first above-the-line ad campaign next month after hiring MediaCom as its media agency.   ASA probes gender stereotyping in ads 28 April 16, Omar Oakes Rules on gender stereotyping in advertising could change following an investigation by the Advertising Standards Authority, which has launched today.   Topshop tries to take the nerd out of wearable tech with startup competition 28 April 16, Shona Ghosh Topshop has followed the example set by John Lewis, William Hill and numerous other big brands in launching its own startup programme, Top Pitch.   WPP revenue up 10.5% despite marketing taking 'back seat' for clients 28 April 16, Omar Oakes WPP, the owner of Group M and Ogilvy & Mather, has reported a 10.5 per cent increase in revenue year on year to £3.08 billion for the first quarter of 2016.   P&G celebrates strong mums in 2016 Rio Olympics campaign 27 April 16, Simon Gwynn Procter & Gamble is honouring the emotional strength involved in motherhood in its 2016 Olympics campaign, which broke today - 100 days before the Rio games begin on 5 August.   3 great ads I had nothing to do with #31: Tango, Lynx and Levi's Presented by Brand Republic & Thinkbox Ben Priest, Founding Partner and Chief Creative Officer at adam&eve DDB, reveals three great ads he admires but had nothing to do with.                 ASSOCIATE DIRECTOR – shopper/integrated agency – London – c. £70k plus great benefits   £70-75k depending on experience Judi Patton, London   ACCOUNT DIRECTOR   £35000 - £50000 per annum Live Recruitment, East Midlands   Strategy Consultant   £40 - £60K base, total comp 50 - 75K, plus excellent benefits Rare Selection, Central London   Planner - Client Side - Entertainment   £35 - £45K + Benefits Rare Selection, London (Central), London (Greater)   Strategist   £50000 + benefits Rare Selection, London (Central), London (Greater)               See all jobs

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