Tuesday 26 April 2016

JCDecaux names co-CEOs for UK, Times and Sunday Times release joint campaign

  Media AM Bulletin

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Media AM Bulletin
26th April 2016
JCDecaux names Berwin and Thomas as co-CEOs in UK
JCDecaux names Berwin and Thomas as co-CEOs in UK
JCDecaux has promoted Spencer Berwin and Philip Thomas to co-chief executives of its UK business.
The Times and Sunday Times combine for first joint brand campaign
The Times and Sunday Times combine for first joint brand campaign
The Times and The Sunday Times have released a stirring TV ad as part of their first joint brand campaign.
MullenLowe Group merges Mediahub and Profero Performance
MullenLowe Group merges Mediahub and Profero Performance
MullenLowe Mediahub has launched a performance media arm following a merger with MullenLowe Profero Performance.
UK adspend grew to £20 billion at highest rate since 2010
UK adspend grew to £20 billion at highest rate since 2010
UK adspend grew at its highest rate since 2010 last year by 7.5 per cent to £20.1 billion, according to the Advertising Association/Warc Expenditure Report.
 
  Ask and you shall receive: The humanisation of search Our constantly-connected lifestyle is transforming the search experience - making it more human. As search becomes more ubiquitous, people expect an experience that goes beyond search and understands them in a more personal, intimate way. And search is evolving to do just that.         
Presented by Media Week & Microsoft
 
Britain's Got Talent maintains audience hold with almost 10m tuning in
Britain's Got Talent maintains audience hold with almost 10m tuning in
ITV's Britain's Got Talent has maintained its hold on audiences for the third week running, attracting 9.9 million viewers on Saturday night.
Sky: Online advertising isn't as effective as digital evangelists think
Sky: Online advertising isn't as effective as digital evangelists think
We're entering a new era in online advertising because brands are using data and technology to question its effectiveness, says Andrew Mortimer, director of media at Sky.
Telegraph owners are richest media moguls in UK, says Sunday Times Rich List
Telegraph owners are richest media moguls in UK, says Sunday Times Rich List
Sir David and Sir Frederick Barclay, who own Telegraph Media Group, are the richest people in media in the UK, according to The Sunday Times Rich List 2016.
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Key trends for the media industry from the 2016 NAB Show
Key trends for the media industry from the 2016 NAB Show
As the broadcast industry gathers in Las Vegas this week for the National Association of Broadcasters Show, Gavin Mann, the global broadcast industry lead at Accenture, looks at some of the key trends.
My Media Week: Matt Scheckner, Advertising Week
My Media Week: Matt Scheckner, Advertising Week

The view from the top of Advertising Week Europe from the chief executive, Matt Scheckner

Facebook Video Search: Another string in an increasingly powerful bow
Facebook Video Search: Another string in an increasingly powerful bow
The social media giant's introduction of video search falls short of an aggressive play to further compete with YouTube, says the managing director of ZenithOptimedia's digital performance marketing arm, Performics.
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