Why Tesco is pioneering frictionless grocery shopping; Disney bets on Nokia for virtual reality future; YouTube vs TV: where should advertisers stand in the ‘battle of the boxes’?

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Why Tesco is pioneering frictionless grocery shopping 26 April 16, Shona Ghosh Tesco became the first British retailer to sign up to 'If This Then That' last week, allowing technically-minded customers to set up automatic grocery orders on Tesco.com.   Film festival transforms its Instagram feed into 'escape room' 26 April 16, I-Hsien Sherwood Red Lion Canada translates the popular real-life game into the digital space for the Toronto Silent Film Festival   UK adspend grew at highest rate since 2010 to £20 billion 26 April 16, Gurjit Degun UK adspend grew at its highest rate since 2010 last year by 7.5 per cent to £20.1 billion, according to the Advertising Association/Warc Expenditure Report.   Walkers to reveal Gary Lineker's pants on digital screens if Leicester City wins the league 26 April 16, Simon Gwynn Walkers is scandalising the good people of Leicester, Manchester and London with the threat of Gary Lineker's near naked bod as the crisp brand cheers on hometown heroes Leicester City FC in its bid for... read more   Disney bets on Nokia for virtual reality future 25 April 16, Shona Ghosh Disney has signed its first virtual reality partnership, handing Nokia's Ozo virtual reality camera to marketers and filmmakers across its brands.     26 April 16 The Daily Poke: Snack-er-size Would you want to know how to work off your food, or stay blissfully ignorant? The Royal Society of Public Health has called for 'activity equivalent' labeling. (Very energetic James). The idea is that... read more   26 April 16 YouTube vs TV: where should advertisers stand in the 'battle of the boxes'? It's been an extraordinary couple of weeks on planet video. The TV industry body, Thinkbox, and Google's YouTube have been engaged in a full and frank exchange of views that, both are at pains to point... read more   26 April 16 Good location data matters, here's why Advertising on mobile devices is more exciting than desktop advertising due to the user location being transmitted as a signal. Location information provides rich user context allowing advertisers... read more   26 April 16 The mumblings and grumblings of Ad Week Europe Advertising spent the last half century or so secure in its position as the most senior of the marcoms disciplines. It sat at the client's right hand, partly reflecting the fact that it took the lion's... read more   26 April 16 The perils and opportunities of relaunching your brand Rebranding is a pivotal process that all businesses eventually go through as styles, attitudes and culture changes. Make big mistakes during a rebrand and you risk everything you have built but if... read more                     ART DIRECTOR   Dependent on experience Live Recruitment, West Yorkshire   PPC Executive   £25k Dot-Gap, London (Central)   ASSOCIATE DIRECTOR – shopper/integrated agency – London – c. £70k plus great benefits   £70-75k depending on experience Judi Patton, London   Digital Communications Officer   £29,844 per annum + pension Money Advice Trust, London (Central), London (Greater)   SHOPPER MARKETING ACCOUNT HANDLERS – London agencies - £20k-55k (perm & freelance)   £20-£55k- plus bonus and benefits Judi Patton, London (Central), London (Greater) / London (East), London (Greater) / London (North), London (Gr...   Account Manager - Media Planning - Global Auto Brand   £32000 - £40000 per annum + Agency Benefits Ultimate Asset, London   Head of Marketing Operations   £42,326 - £54,832 per annum (depending on experience) National Trust, Heelis, Swindon   Head of Creative   £42,326 - £54,832 per annum (depending on experience) National Trust, Heelis, Swindon   Marketing Director (Magazine Division)   £competitive with excellent benefits Future, Bath   Head of Data   £60,000 - £80,000 Bray Leino, Bristol (City Centre), City of Bristol               See all jobs

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