Hi there, I just wanted to check that you had received my email below? Did you have a chance to look over Brand Republic’s report: Brands and retailers: What’s your current relationship status? The guide will aid you in finding a harmonious balance between selling direct and via retailers as well as providing useful tips on how you can evade channel conflict and keep your retailer relationships intact. It’s available to download for free here. I hope you find it a useful read and do let me know if you have any feedback. Kind regards, Eleanor Hawkins Senior Content Manager Brand Republic Insight Your email has been sent to rogernadal36@gmail.com If you would like to unsubscribe from Brand Republic whitepapers, please click here Registered office: Bridge House, 69 London Road Twickenham, Greater London TW1 3SP. | ------------------------------------------------------------------------------------------------------------------------------------------ From: Brand Republic Date: 13 April 2016 Subject: Keep your retailers sweet whilst selling direct To: rogernadal36@gmail.com Hi there, Do you sometimes feel like you’re adrift in the rising tide of e-commerce, unsure of which direction to turn? By now, the majority of retailers have adapted to e-commerce with most selling their products online, but for brands it hasn’t all been smooth sailing. Each brand has unique needs and circumstances that dictate whether they should sell directly to consumers. Long story short: The transition to e-commerce for brands has been a complicated voyage. Brand Republic brings you our latest report ‘Brands and Retailers: What’s Your Current Relationship?’ which explores the best ways to create a blended strategy between a traditional and a direct-to-consumer distribution model and advises you how to create a joint proposition between your brand and retailers in order to mitigate channel conflict before it even occurs. The report will also delve into: - The right questions to ask yourself about your brand
- Why brands go direct to consumers
- The risk of selling direct to consumers
Kind Regards, Eleanor Hawkins Senior Content Manager Brand Republic Insight Your email has been sent to rogernadal36@gmail.com If you would like to unsubscribe from Brand Republic whitepapers, please click here Registered office: Bridge House, 69 London Road Twickenham, Greater London TW1 3SP. | |
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