Thursday, 21 April 2016

Just Eat launches review, Tesco seeks agency for clothing arm, Paddy Power Betfair rethinks media

Campaign Daily Fix

Campaign Daily Fix
April 21, 2016

Latest news

Just Eat launches creative review
Just Eat launches creative review

Gurjit Degun

Just Eat, the online takeaway food site, is on the hunt for an agency to handle its creative account.

Tesco kicks off agency hunt for clothing arm
Tesco kicks off agency hunt for clothing arm

Gurjit Degun

Retail giant seeks shop to handle creative activity for the F&F clothing label.

Paddy Power Betfair rethinks £40m media
Paddy Power Betfair rethinks £40m media

Gideon Spanier

Paddy Power Betfair, Europe's biggest bookmaker, is planning to consolidate its estimated £40 million annual media spend into one agency.

Laphroaig seeks shop for digital CRM brief
Laphroaig seeks shop for digital CRM brief

James Swift

Laphroaig, the whisky brand owned by Beam Suntory, has approached creative agencies about a digital customer relationship marketing brief.

Advertising Week Europe '16: a round-up of the big issues
Advertising Week Europe '16: a round-up of the big issues

Kate Magee

Soho is abuzz this week with delegates and sessions for Advertising Week Europe. Here are some of the hot topics so far...

A&E/DDB names Hopson group MD
A&E/DDB names Hopson group MD

Maisie McCabe

Adam & Eve/DDB has hired Russell Hopson, the former managing director of WPP's Team Red, as its group managing director, replacing Xavier Rees.

Jerry Buhlmann on Brexit, the digital economy and Sorrell's pay
Jerry Buhlmann on Brexit, the digital economy and Sorrell's pay

Maisie McCabe

Jerry Buhlmann, the chief executive of Dentsu Aegis Nework, discussed the importance of the digital economy, threat of Brexit and Sir Martin Sorrell's pay at Advertising Week Europe this morning.

Grey London picks up six D&AD Pencils
Grey London picks up six D&AD Pencils

Gurjit Degun

Grey London and Y&R Auckland are leading the pack at the D&AD Festival this week having picked up the most number of Pencils among agencies so far.

Agencies vie for brief to launch new £1 coin
Agencies vie for brief to launch new £1 coin

Omar Oakes

HM Treasury and The Royal Mint are looking for an advertising agency to promote the arrival of the new £1 coin, which launches next year.

Carat to drop 'innovation' from job titles and team names
Carat to drop 'innovation' from job titles and team names

Gurjit Degun

Carat is phasing out the term "innovation" from job and team names in an attempt to make innovation "standard practice" across the Dentsu Aegis Network media agency.

Jonathan Bottomley steps down as BBH strategy chief
Jonathan Bottomley steps down as BBH strategy chief

Kate Magee

Jonathan Bottomley, the joint chief strategy officer at Bartle Bogle Hegarty, is leaving.

Quidco calls pitch for advertising account
Quidco calls pitch for advertising account

James Swift

Quidco, the cashback website, is on the hunt for an advertising shop.

Ogilvy & Mather London hires Google's Donald
Ogilvy & Mather London hires Google's Donald

Maisie McCabe

Ogilvy & Mather London has appointed Clare Donald, the head of operations at Google Creative Lab, as its first chief production officer.

Editor's Pick

Advertising Week's Scheckner: 'I know how to do showbiz'
Advertising Week's Scheckner: 'I know how to do showbiz'

Claire Beale

Claire Beale meets the man who, in less than four years, captured the hearts of the tight-knit London scene and established Advertising Week Europe as a fixture in the industry calendar.

The agency of the future? Ecclestone may disagree
The agency of the future? Ecclestone may disagree

Claire Beale

There was a moment, pretty early on, in the talk between Sir Martin Sorrell and Bernie Ecclestone at Advertising Week Europe when it seemed the world had slipped on its axis. Were we back in the 70s?

The Work

Evian
Evian "baby bay" by BETC Paris

Evian's 2013 "baby & me" ad, which won a silver Lion at Cannes and has more than 123 million hits on YouTube, is a tough act to follow.

Ikea
Ikea "wonderful life" by Mother

Ikea usually opts for style over schmaltz in its advertising, but the retailer's latest spot by Mother is a chocolate-box retelling of a couple's life together.

Coors Light
Coors Light "quest for cold" by VCCP

Jean-Claude Van Damme returns as the double denim-wearing chill seeker in a new campaign for Coors Light.

Also in the news

Cadbury hands global digital account to Elvis
Cadbury hands global digital account to Elvis

Gurjit Degun

Cadbury has hired Elvis as its global digital creative and social agency without a pitch.

Martin London hires 4Creative's Browne
Martin London hires 4Creative's Browne

Gurjit Degun

Olivia Browne, the group business director at 4Creative, is to join The Martin Agency as the first managing director of Martin London.

M&A deals hit $6.5bn after first-quarter flurry
M&A deals hit $6.5bn after first-quarter flurry

Omar Oakes

Mergers and acquisitions activity gained pace in the first quarter of 2016, with 288 deals completed globally - up by almost a third compared with the same period last year.

TMW Unlimited picks up L'Oréal briefs
TMW Unlimited picks up L'Oréal briefs

Gurjit Degun

L'Oréal, the beauty company, has appointed TMW Unlimited to handle its integrated ad business for three brands.

Media360: last chance for early bird tickets
Media360: last chance for early bird tickets

Staff

Time is running out to book early bird tickets for this year's Media360 conference in Brighton next month, where speakers include political editor Robert Peston and MediaCom UK chief executive Josh Krichefski.

D&AD launches Foundation Council to boost talent and diversity
D&AD launches Foundation Council to boost talent and diversity

Omar Oakes

D&AD has launched its first Foundation Council, with a mission to boost its New Blood talent programme and promote diversity.

Sky ad revenue up 7%
Sky ad revenue up 7%

Omar Oakes

Sky's operating profit was up 11.6 per cent for the nine months to the end of March 2016 to £1.14 billion, as ad revenue climbed 7 per cent.

Sky Media to move office from Victoria to Osterley campus
Sky Media to move office from Victoria to Osterley campus

Gideon Spanier

Sky's advertising sales operation, Sky Media, is to move office from its Victoria base in central London to the pay-TV giant's Osterley campus.

Xaxis appoints Harcus as UK MD
Xaxis appoints Harcus as UK MD

Omar Oakes

Xaxis, WPP's programmatic media and audience platform, has appointed Group M's digital operations director, Harry Harcus, as its UK managing director.




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