Pinterest launches Promoted Pins in the UK, Cinema adspend continues to grow

 

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06th April 2016

John Lewis, Nestlé and Tesco first UK brands to use Pinterest ads Pinterest has rolled out its Promoted Pins service in the UK, the first country outside of the US where advertising has been introduced into its model. Cinema adspend growth continues in 2016 despite sober forecasts Cinema adspend has jumped by over a quarter year on year for the first three months of 2016, according to Digital Cinema Media, after media buyers predicted 2015 would be a tough year to follow for the medium. Twitter adds message button to tweets Twitter is making it easier for users to share a tweet using its direct message function. My Media Week: Natalie Bell, Manning Gottlieb OMD Natalie Bell, managing director at Manning Gottlieb OMD, downloads the tech trends fresh from SXSW, attempts to define the indefinable (her agency culture), and downs a Dirty Chai. ASA bans Gucci ad for featuring 'unhealthily thin' model The ad watchdog has banned an ad by Guccio Gucci, the Italian fashion house that owns the Gucci brand, for featuring a model who looked "unhealthily thin". Pets at Home celebrates 25 years with predictably cute campaign and competition Pets at Home has launched an interactive campaign across social media to celebrate its 25th birthday. Do you regard social media as a threat? Turn it around and enhance your authority with original content and social media curation tools     Presented by Brand Republic and CrowdyNews M&S adds iCrossing to agency roster Marks & Spencer has appointed iCrossing, Hearst's specialist search agency, to its agency roster after a competitive pitch. Google North's Alex Blaikley joins iProspect Manchester Alex Blaikley, the agency industry head at Google North, has joined iProspect Manchester in the newly created role of group head of clients. Richard Desmond sells adult TV channels for less than £1m Richard Desmond has sold his adult TV channels business, Portland, to management in a deal worth less than £1 million. Latest blogs The Times listens to its audience - it's time others did, too Brands who understand their audience behaviour are those that are really able to deliver success to both consumers and advertisers, says the head of media operations at Total Media. Pay-per-read, crowdfunding, patrons: Do we need a new funding model for newspapers? The demise of The Independent print edition raises the question of how we can fund quality journalism in the future. W's Warren Johnson considers some radical proposals. My Media Week: Rupert Staines, RadiumOne We join Rupert Staines, managing director, Europe at RadiumOne, as he adjusts to rural life (village quiz and all), gets psyched about Kathleen Saxton’s new venture and welcomes new Nordic hires. Associate Client Director (Planning) , Dentsu Aegis Network £45,000 - £55,000, London (Greater) Senior Sales Manager - leading ad tech platform , Ultimate Asset £55000 - £60000 per annum + bonus, West End Creative Solutions Manager - Sales Planner - Sexy Ad Solutions , Ultimate Asset £35000 - £40000 per annum + commission and benefits, London Head of Ad Operations - sport social content platform , Ultimate Asset £80000 - £90000 per annum + bonus + stock, West End Junior Technical AM (ad ops/AM) , MediaMigo Recruitment Limited Salary approx £20-24k + 10-20% comms, London (Central), London (Greater)

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