M&C Saatchi joins Conservative 'in' campaign; Tim Lindsay on the D&AD Festival; Inside BMB's new offices; the7stars; Hiscox; Facebook; Yahoo; Britain's Got Talent

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Campaign Daily Fix April 11, 2016

Latest news M&C Saatchi joins Conservative 'in' campaign Maisie McCabe M&C Saatchi had created its first work for ConservativesIn, the campaign from Conservatives wanting to stay in the European Union. Tim Lindsay: Why the D&AD Festival matters Tim Lindsay Advertising and design festivals are ten a penny, so why does the D&AD Festival matter? Its chief executive, Tim Lindsay, explains. Adland on the move: BMB Campaign takes a peek at BMB's new digs on the Southbank. Jenny Biggam: Why transparency is the key to trust Jenny Biggam Media agencies have to do the legwork when it comes to rebuilding trust, but brands can also play their part, says the founding partner of the7stars. Hiscox launches review of ad account Omar Oakes Hiscox, the insurer, has begin a review of its UK advertising account, putting VCCP on alert. More than clicks and shares: why Facebook's Dunnhumby deal matters Matthew Bell Facebook and Dunnhumby's combined reach makes their measurement deal exciting for brands - but remember we had this before with Yahoo and Nectar, writes Matthew Bell, head of strategy at MEC London. Daily Mail eyes bid for Yahoo Omar Oakes The publisher of the Daily Mail is considering a bid for Yahoo alongside private equity firms. Britain's Got Talent returns with 8.8m viewers Omar Oakes Britain's Got Talent attracted 8.8 million viewers for ITV on Saturday, almost double the audience of The Voice final on BBC. US presidential election 2016: how candidates are fighting an advertising war Ben Bold As the race for the White House sees the Republican and Democratic candidates a week away from the next primary in New York, Marketing spoke to Benedict Pringle, founder of politicaladvertising.co.uk and adman, who chose his favourite ads so far from the various presidential campaigns. Media on Trial: the i Rick Hirst Rick Hirst, the UK chief executive of Mcgarrybowen, gives his take on the newspaper's first issue as a Johnston Press product. The Work Moneysupermarket "#epicdanceoff" by Mother Dave the twerking office worker, Colin the pole-dancing builder and Gary the body-popping bodyguard come together for a dance-off in the latest spot from Moneysupermarket.com. The Black Farmer "this is my soul" by Big Eyes Tony Kaye, the acclaimed director, has shot an ad for sausage brand The Black Farmer. Editor's Pick Who said planners don't make good CEOs? Lucy Jameson The strategy chief turned agency boss Lucy Jameson thinks adland needs more people to follow in her footsteps. Media owners face distribution dilemma Nick Baughan The music industry hints at what the loss of the means of distribution and exchange can lead to, Nick Baughan writes. Trending Watch a five-year-old Boris in Green Party election broadcast James Swift The Green Party has cast political figures like Boris Johnson and Liz Kendall as five-year-olds squabbling in a playground in its election broadcast ahead of the local elections in May. A view from Dave Trott: Fun beats data Dave Trott Many years ago, Paul Arden's son, Christian, had a restaurant on King's Road. "When there were fewer channels, you needed to know less" Karen Blackett Presented by Campaign & The Trade Desk MediaCom UK chairwoman, Karen Blackett, kicks off the relay of our new chain reaction series – where the industry's biggest boundary pushers interview each other.      Campaign Jobs EXHIBITION & EXPERIENTIAL CREATIVE LEAD £60000 - £70000 per annum + BENEFITS Live Recruitment, West Midlands PROJECT MANAGER £25000 - £40000 per annum Live Recruitment, Leicestershire Research Director - Qualitative £80000 - £97000 per annum + bonus + healthcare + pension Jarlett de Grouchy, London Insights Consultant £34000 - £39000 per annum + car + healthcare + pension Jarlett de Grouchy, Berkshire

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