Post Office and UBM review media, Why Pinterest needs to work closer with agencies

 

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07th April 2016

Post Office seeks agency for media planning and buying The Post Office is on the hunt for an agency to handle its media planning and buying requirements. UBM reviews global creative and media UBM, the business-to-business exhibitions company, is reviewing its global creative and media planning and buying requirements. Pinterest needs to work with agencies to attract brands Pinterest's real potential is adding a layer of curation for brands that don't have their own native content enabled yet, writes the head of strategic innovation at Carat. Why Sorrell is wrong about the in-house programmatic trend Sir Martin Sorrell’s view that advertisers trying to do programmatic in-house will be a short-lived trend is incorrect, argues Infectious Media's chief executive, Martin Kelly. Twitter streaming NFL games has potential to completely change sport Not to slight traditional broadcasters, but they alone cannot satisfy the needs and appetites of a modern fan, says the head of Copa90. MEC launches new global content division Wavemaker MEC has launched a global specialist division to simplify the "complicated process" of delivering content for clients. Do you regard social media as a threat? Turn it around and enhance your authority with original content and social media curation tools     Presented by Brand Republic and CrowdyNews Brands admit to flouting ad industry code on influencer marketing Six in 10 marketing and PR professionals admit to flouting the UK's official code around influencer marketing, a study has found. John Lewis, Nestlé and Tesco first UK brands to use Pinterest ads Pinterest has rolled out its Promoted Pins service in the UK, the first country outside of the US where advertising has been introduced into its model. Cinema adspend growth continues in 2016 despite sober forecasts Cinema adspend has jumped by over a quarter year on year for the first three months of 2016, according to Digital Cinema Media, after media buyers predicted 2015 would be a tough year to follow for the medium. Latest blogs My Media Week: Natalie Bell, Manning Gottlieb OMD Natalie Bell, managing director at Manning Gottlieb OMD, downloads the tech trends fresh from SXSW, attempts to define the indefinable (her agency culture), and downs a Dirty Chai. The Times listens to its audience - it's time others did, too Brands who understand their audience behaviour are those that are really able to deliver success to both consumers and advertisers, says the head of media operations at Total Media. Pay-per-read, crowdfunding, patrons: Do we need a new funding model for newspapers? The demise of The Independent print edition raises the question of how we can fund quality journalism in the future. W's Warren Johnson considers some radical proposals. Associate Client Director (Planning) , Dentsu Aegis Network £45,000 - £55,000, London (Greater) Senior Sales Manager - leading ad tech platform , Ultimate Asset £55000 - £60000 per annum + bonus, West End Creative Solutions Manager - Sales Planner - Sexy Ad Solutions , Ultimate Asset £35000 - £40000 per annum + commission and benefits, London Head of Ad Operations - sport social content platform , Ultimate Asset £80000 - £90000 per annum + bonus + stock, West End Junior Technical AM (ad ops/AM) , MediaMigo Recruitment Limited Salary approx £20-24k + 10-20% comms, London (Central), London (Greater)

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