Latest news | | | | | | Virgin Atlantic is launching a new sub-brand, Little Red, as it seeks to take on British Airways in the short-haul market. | | | | | | | Groupon chief executive and co-founder Andrew Mason has been fired and says his biggest "regret" was the times he did not "have the courage to start with the customer". | | | | | | | Facebook has bought the advertising-measurement platform Atlas from Microsoft for an undisclosed sum. | | | | | | | Cara Delavigne, the 20-year-old supermodel of the moment, has become the face of the new Burberry perfume Burberry Body Tender. | | | | | | | WPP Group, the owner of the Young & Rubicam and MediaCom networks, has reported pre-tax profits of £1.1bn in 2012, up 8.3% year on year after strong performances in its advertising and media investment division | | | | | | | Etihad Airways, the national airline of the United Arab Emirates, is launching its first major ad campaign in three years in a bid to reinforce the high level of customer service it offers its passengers. | | | | | | | Ian Clark, former managing director of the defunct Thelondonpaper, becomes chief executive of Hypernaked and Microsoft UK's online and ad chief steps down in this week's round-up of people moves across advertising, marketing, media and PR. | | | | | | | Wieden & Kennedy, Adam & Eve/DDB, Rainey Kelly Campbell Roalfe / Y&R were among the agencies to have work entered into the Outdoor Media Centre and Campaign's Outdoor Hall of Fame last night. | | | | Promotion:[Live webcast:]Social Media: 7 Steps To Empower Your Employees |
| How can you manage social media internally? Brand Republic’s webcast will reveal a 7 step guide to putting social at the heart of you organisation – secure your free place here | | | | Opinion | | | | | | It is easy to get swept up in the developing online conversation about marketing theory, but we overlook the contribution of pioneering thinkers at our peril. | | | | | | | "Behold the sun king?" Justin King addressed the Wacl dinner earlier this week. | | | | | | | In an era of declining print sales, Chris Blackhurst knows advertising will play a major role in the future prospects of the restructured Independent. By Arif Durrani. | | | | | | | As consumers grapple with the emotional fallout of the recession, brands can no longer merely say they are responsible, they must show it in every facet of their business, writes David Benady. | | | | | | | Sir Martin Sorrell reckons that Moody's decision to strip the UK of its AAA rating is further proof that (for now) we should all be looking to the Next 11 countries and even, still, the BRICS for growth. | | | | | | | Recession-hit, stay-at-home consumers are embracing the 'joy of missing out' by shunning what brands want them to do and focusing on their personal priorities in life, writes Nicola Kemp. | | | | | | | Route, the out of home measurement system formerly known as Postar, provided a truly eye-opening example of big data in action at its launch today, Glen Wilson, managing director of Posterscope, explains. | | | | Intelligence | | | | | | Marketers must prepare for stricter regulations covering data privacy following the publication of draft reforms. | | | | | | | Dettol is the most prominent, with Flash in second place. | | | | | | Latest jobs | | Regional Manager | Recruiter Heineken UK Ltd | Salary Competitive salary & benefits | Location South East England | | | | | | | |
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