PROMOTION PPA Advertising Awards 2014 Celebrating the finest strategic thinking, creativity and best executed ad campaigns within magazine brands. Open to all platforms. It’s free to enter. It’s easy to enter. ENTER HERE
| | | | | | | HSBC has launched a digital and in-branch campaign aimed at celebrating holiday memories in the UK and abroad. | | | | | | | What would it take for you to hand over your personal data to a brand? A free lunch? A discount from your favourite fashion label? Or are you happy to just give it all up? John Fleming marketing director at Webtrends investigates. | | | | | | | Video content is the undisputed jewel in the digital advertising crown. As an online engagement tool, it is in exponential growth, no doubt fuelling, at least in part, yet another revision upwards of online spend in the latest IPA Bellwether Report. | | | | | | Latest jobs | | | | | | | From the blogs | | | | | | | | | | | | |
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