Marketing Daily - Coke's Vitaminwater in stevia U-turn + WWI, Apple and McDonald's

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Marketing Daily Bulletin , 05th August 2014

Coke's Vitaminwater in stevia U-turn after consumer outcry Nike social media boss Musa Tariq joins Apple Five reasons why P&G's brand sell-off is not a gamble Stunning pillar of light over London marks WW1 centenary in 'Lights Out' campaign Leo Messi speeds across Barcelona in Adidas film promoting f50 boot launch Puma Twitter campaign lets users unlock TV ad days before on-air launch McDonald's pledges 250,000 kits in grassroots football deal Mismatched brand ambassadors return for latest Enterprise campaign Brands 'vital' to Commonwealth Games success, says Glasgow 2014 boss DMA addresses consumer privacy concerns with five-step data code of practice JOBS BOARD Commercial Market Analyst , UCASc.£35,000 , Cheltenham, Gloucestershire Marketing Communications Senior Manager , Lloyd's of LondonCompetitive salary and benefits package , London (City of), London (Greater) Senior Planner , The Marketing PracticeDependent on experience , Oxfordshire / East Hendred, Oxfordshire Content Manager , WRG LiveCompetitive salary and benefits package , Manchester, Greater Manchester Producer , WRG LiveCompetitve salary and benefits package dependent upon experience , London (Central), London (Greater) / Manchester, Greater Manchester

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