Friday, 11 September 2015

Selena Gomez and Bill Hader in new iPhone 6S ad, code your own dress, what Apple’s doing for screen convergence, and Android Pay

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Brand Republlic
Digital PM brought to you by The Wall 11th September
 
Apple ropes Selena Gomez into new iPhone 6S ad Apple ropes Selena Gomez into new iPhone 6S ad
11 September 15, Shona Ghosh
Apple aired the first ad for the new iPhone 6S during its keynote this week, featuring singer Selena Gomez and US comedian Bill Hader.
 
 
11 September 15
Digital marketing news roundup: Ocado, Access and Spinnaker

Each week The Wall will be rounding up the week’s latest digital marketing and technology news in this new feature. Today, we take a look at Ocado’s new partnership with Buyapowa, Access...

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11 September 15
Why is data so valuable in marketing?

We know that data is valuable; we know that people, companies and governments are creating and collecting more of it all the time. What we don’t understand very well is what the actual business model...

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11 September 15
The Daily Poke: The shape of shopping

Kids today. Too busy to do anything. Even, it seems, to go shopping. Luckily for time-poor 18-35 year-olds though, there are new shopping services emerging that offer just as much choice as the high street...

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11 September 15
Non-profit publishing and its new secret weapon

If there’s one industry that you wouldn’t expect to see at the bleeding edge of digital publishing, it would be the non-profit sector. Turns out, this is far from the case. In the last few years...

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Google initiative to get girls coding uses New York Fashion Week as springboard Google initiative to get girls coding uses New York Fashion Week as springboard
10 September 15, Daniel Farey-Jones
Google has used a programmable dress shown at New York Fashion Week to interest teenage girls in computer science.
 
Apple's new releases are a shot in the arm for screen convergence and digital TV Apple's new releases are a shot in the arm for screen convergence and digital TV
11 September 15, Dan Chapman
MediaCom's head of digital explains why Apple's latest releases bring us closer to the eradication of devices.
 
Campaign Viral Chart: Pot Noodle's boxing hero ad tops most shared chart Campaign Viral Chart: Pot Noodle's boxing hero ad tops most shared chart
11 September 15, Gurjit Degun
Pot Noodle's latest ad follows a young man trying to make it in the boxing world and has been shared more than 145,000 times in the past week.
 
Breakfast Briefing: Android Pay, Lidl's London plans & Lloyds Premier customer data 'stolen' Breakfast Briefing: Android Pay, Lidl's London plans & Lloyds Premier customer data 'stolen'
11 September 15, Charlotte Mceleny
Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. In today's news, Lloyds Premier Banking customers in data leak concerns, Google launches Android... read more
 
 
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