Grey wins Bose, Huge moves to Shoreditch, Cancer Research UK, Amazon vs Apple, Heinz, Condé Nast Digital, Wickes

view in web browser add to safe senders list December 22, 2015 Campaign Daily Fix

Latest News Bose hires Grey London as it takes the fight to Beats Maisie McCabe Bose, the high-end audio equipment manufacturer, has appointed Grey London to its global creative business as it seeks to recover share from Beats By Dre. Huge moves London operations to Shoreditch Gurjit Degun Huge, the global digital agency owned by the Interpublic Group, has moved from Sloane Avenue to Shoreditch. Cancer Research UK launches first ad from Anomaly Harriet Brown Cancer Research UK is launching a new, documentary ad campaign on Christmas Eve, showing the everyday realities of cancer, its first work from Anomaly since appointing the shop earlier this year. Amazon outspends Apple on UK ads in Christmas run-up Gideon Spanier Amazon has been aggressively outspending Apple on advertising in the UK in the run-up to Christmas and Facebook has come from nowhere to match Google. BBH Live picks up Heinz European sauces social business Gurjit Degun Kraft Heinz has appointed Bartle Bogle Hegarty Live to handle social media for its European sauces after a competitive pitch. Condé Nast Digital boosts revenue with programmatic Gurjit Degun Condé Nast Digital, which owns Glamour and GQ, has claimed that its revenue has increased 40 per cent year on year. Wickes aims to attract style conscious consumers for kitchens Gurjit Degun Wickes is focusing on its kitchens in its latest TV campaign as it aims to attract style conscious consumers. TV world wonders if Channel 4's ad-free Formula One races can be commercially viable Gideon Spanier Channel 4's bold plan to broadcast live Formula One races without ads has stunned the TV world, and left some wondering how it can be commercially viable. Apps are dead, long live the app Sue Unerman The balance of power is shifting because of a step-change in how people search. The Work Auto Trader "help for everyone" by Isobar Auto Trader is targeting people looking to begin the new year with a new car. Uber "what happens when you make London wait?" by Creature Uber drivers deliberately wind up their customers by refusing to drive anywhere for five minutes as part of a hidden-camera film drawing attention to Transport for London's consultation on private-hire regulations. Marks & Spencer "adventures in Christmas" by Rainey Kelly Campbell Roalfe/Y&R Marks & Spencer has continued its "adventures in" campaign with a Christmas ad putting the grocer's festive food under the spotlight. Editor's pick Advertiser of the Year 2015: Channel 4 As if to prove to government hawks the value of what it does, Channel 4 has served up a platter of loveliness this year, encapsulated by its stunning rebrand. Production Company of the Year 2015: Somesuch The accolade owes much to Kim Gehrig's barnstorming year, but there was also terrific work from Daniel Wolfe and Aoife McArdle. Also in the news KitKat's 'ritual' foil-tear shows Christmas tree in tactical poster ad Ben Bold Nestle is encouraging anyone stressed out by Christmas preparations to have a break, with a pithy outdoor and print ad. AB InBev enrages craft beer lovers with Camden Town Brewery acquisition Ben Bold AB InBev has agreed to buy London-based Camden Town Brewery for an undisclosed sum, in a move the craft brewer says will help expand its operations and acquire new customers, but which has drawn a mixed reaction among craft beer fans. Google teams up with Aardman for 360-degree animated Christmas caper Shona Ghosh Google unveils a Christmas animation by the studio behind Wallace and Gromit as part of its drive to bring 360° video to a wider audience through the use of interactive stories. A List 2016 How would adland's finest deal with a robot invasion? Who would they party with? The A List is a guide to who's who in advertising, marketing and media. Football goes global: why the Champions League is the next big score for US sports marketers Presented by Adobe With the UEFA Champions League well underway, sports marketers are poised to capitalise on the buzz around football - particularly in the United States.   Campaign Jobs Designer - Sky Sports Negotiable Sky, London Account Executive £22000 - £25000 per annum Purple Consultancy, London Director of Programmatic Operations £50k Dot-Gap, London (Central) Digital Director - Growing Digital Agency £45,000 to £50,000 plus pension, Healthcare Three60 Recruitment, South Birmingham See all jobs

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