Group M buys programmatic marketing company Exchange Lab; plus couch commerce, social analytics, the year of the emoji and more

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Exchange Lab founders make millions in sale to Group M 18 December 15, Gideon Spanier The founders of The Exchange Lab are set to make multi-million pound fortunes after selling their programmatic marketing company to WPP's Group M.     18 December 15 NKOTB and why not every trend is a game-changer Picture this: it’s 1989. You’re curled on the sofa as Top of the Pops blares from the chunky cathode ray TV. You sip a cold Um Bongo and gaze longingly as Jordan Knight from New Kids on the Block croons... read more   18 December 15 The quick-step to success: How brands can capitalise on the Strictly final It’s not just the year that’s coming to an end over the next couple of weeks – it’s officially finale season for some of the UK’s most loved TV shows. This isn’t just good news for broadcasters, but offers... read more   18 December 15 How to win a Cannes Lion: Using social analytics to create award-winning campaigns What does it take to win a prestigious marketing award like a Cannes Lion? The simple answer is, of course, creativity, but any marketing department or agency worth its salt will have creativity in spades... read more   18 December 15 Why should marketers consider using social listening tools? When a marketer has multiple social media channels to manage for their organisation, it can often be difficult to understand which conversations need attention and when. The impact of a brand can of course... read more   18 December 15 The Daily Poke: Sync with your ink You might have grown quite attached to your Apple Watch. Or maybe the last thing you always do before leaving the house is reach for your Fitbit. But now, there’s a way to get even closer to your wearable... read more     Bicester Village owner calls global digital pitch 18 December 15, Gurjit Degun Value Retail, which owns Bicester Village and other luxury shopping outlets, is searching for an agency to handle its global digital marketing.   Comparethemarket.com gives Star Wars fans quotes on X-Wings and TIE fighters 18 December 15, Ben Bold Comparethemarket has hyperdriven into Star Wars territory with a beautifully produced and witty insurance quote engine with a difference - rather than providing premiums for Earthling cars, the site allows... read more   Cosmopolitan launches campaign to celebrate beauty and diversity 18 December 15, Harriet Brown Cosmopolitan is to launch a multi-platform campaign to celebrate beauty and diversity in the UK.   Marketers' predictions 2016: Josh Krichefski of MediaCom on getting personal with mobile 18 December 15, Staff Josh Krichefski, COO at MediaCom believes that 2016 will be the year that mobile becomes a central channel for engaging consumers. In our festive series of marketers' predictions, he says it's time to... read more   2015: The Year of the Emoji 18 December 15, Brittaney Kiefer and James Swift Emojis went mainstream in 2015 becoming a part of the cultural conversation. Campaign takes you through the highs and lows of the year of the emoji.                 Senior Account Manager   £35000 - £44000 per annum Purple Consultancy, London   Account Executive / Project Executive   £25000 per annum AF Selection, Birmingham   Designer - Sky Sports   Negotiable Sky, London   Group Account Director   £50000 - £60000 per annum Michael Page Digital, Birmingham   Head of Entertainment Marketing - Sky 1, Sky Arts   Negotiable Sky, West London   Lead Brand Strategy and Planning Manager   £49838 - £63682 per annum Nationwide Building Society, Swindon   Propositions Manager - TV Products   Negotiable Sky, London   Corporate Communications Executive   Negotiable Sky, Middlesex   Senior Retail Marketing Manager   Negotiable Sky, West London   Head of Digital Marketing   Negotiable Sky, West London               See all jobs

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