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Tuesday, 8 December 2015
What senior marketers from Hive, Sonos and M&S think about ad blocking + O2, Star Wars & Honda
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Marketing Daily , 08th December 2015
What senior marketers from Hive, Sonos and M&S think about ad blocking
O2 Priority boss: customers can see through bad Star Wars tie-ups
Honda marketing chief: in 2015 brands were pushed to make bolder, riskier campaigns
Marketers' predictions 2016: P&G's Roisin Donnelly on celebrating empowered consumers
Trends 2016: post-natural
The four tricks marketers miss with their own data
One Direction, Caitlyn Jenner, Obama, iPads and #JeSuisCharlie: Twitter's review of 2015
Using uncommon sense is the key to mobile advertising
Edeka's Christmas ad goes viral and overtakes John Lewis in online shares
Breakfast Briefing: Nike signs LeBron James for life & WH Smith's executive pay out
Football goes global: why the Champions League is the next big score for US sports marketers
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