Rebekah Brooks rejoins boards of key News Corp UK companies, most read Campaign articles, Mulberry, Hillarys, Rightmove, McDonald's, Lightsource, Royal Caribbean

view in web browser add to safe senders list December 23, 2015 Campaign Daily Fix

Latest News Rebekah Brooks rejoins boards of key News Corp UK companies Gideon Spanier Rebekah Brooks' return to the top of British media is complete as she has rejoined the boards of all News Corporation's key UK subsidiaries. Top ten most read articles on Campaign in 2015 Gurjit Degun Paul Burke's view on copywriting in adland, a pole-dancing builder and Dave Trott's comments on content were the top three most read pieces on Campaign in 2015. Mulberry Christmas ad escapes ban despite 42 complaints Gurjit Degun Mulberry's festive ad recreating the nativity scene with a handbag playing the role of Jesus has been deemed "unlikely to cause serious or widespread offence" by the ad watchdog. Creating a Christmas parody ad that's out of this world Huw Morris It's the most wonderful time of the year. And to get us into the festive spirit, the most creative minds in the country have once again been showcasing their talents. Homeware brand Hillarys to sponsor ITV's Lorraine Gideon Spanier Hillarys is to sponsor ITV's morning show, Lorraine, in a seven-figure annual deal. Rightmove to launch TV campaign on Boxing Day Gideon Spanier Rightmove is to launch the next phase in its "Find your happy" TV campaign on Channel 4 on Boxing Day. ASA declares McDonald's cows ad not misleading Gurjit Degun A McDonald's ad that aimed to show viewers the quality of the meat used in its burgers has avoided a ban by the Advertising Standards Authority. Geometry Global UK picks up Lightsource brief Gurjit Degun Lightsource, the solar energy provider, has appointed Geometry Global UK to handle its integrated ad account after a four-way competitive pitch. Royal Caribbean campaign aims to show people cruises can be fun Gurjit Degun Royal Caribbean International is looking to challenge perceptions of cruises in its new ad. Moma launches campaign for gluten free porridge Gurjit Degun Moma, the instant porridge brand, has launched a campaign for its gluten free offering. The Work Oxo "seasoned greetings" by J Walter Thompson Oxo has launched a tactical ad ahead of Christmas Day on Friday. Auto Trader "help for everyone" by Isobar Auto Trader is targeting people looking to begin the new year with a new car. Uber "what happens when you make London wait?" by Creature Uber drivers deliberately wind up their customers by refusing to drive anywhere for five minutes as part of a hidden-camera film drawing attention to Transport for London's consultation on private-hire regulations. Editor's pick Advertiser of the Year 2015: Channel 4 As if to prove to government hawks the value of what it does, Channel 4 has served up a platter of loveliness this year, encapsulated by its stunning rebrand. Production Company of the Year 2015: Somesuch The accolade owes much to Kim Gehrig's barnstorming year, but there was also terrific work from Daniel Wolfe and Aoife McArdle. Also in the news Nesquik banned from describing hot chocolate as a 'great start to the day' Ben Bold Nestle has been banned from claiming its Nesquik hot chocolate is a "great start to the day" for kids after a complaint by the Children's Food Campaign was upheld by the UK's ad watchdog. Nike attributes Chinese profit surge to Singles Day boost Shona Ghosh Nike made more profit in China than Western Europe in its most recent quarter, partly due to a dramatic increase in online sales in the country and the 'Singles Day' phenomenon. Royal Horticultural Society children's project sends seeds into space with Tim Peake Daniel Farey-Jones A joint initiative by the Royal Horticultural Society and the UK Space Agency will give schoolchildren the chance to grow rocket seeds that are spending six months in space. A List 2016 How would adland's finest deal with a robot invasion? Who would they party with? The A List is a guide to who's who in advertising, marketing and media. Football goes global: why the Champions League is the next big score for US sports marketers Presented by Adobe With the UEFA Champions League well underway, sports marketers are poised to capitalise on the buzz around football - particularly in the United States.   Campaign Jobs Designer - Sky Sports Negotiable Sky, London Account Executive £22000 - £25000 per annum Purple Consultancy, London Director of Programmatic Operations £50k Dot-Gap, London (Central) Digital Director - Growing Digital Agency £45,000 to £50,000 plus pension, Healthcare Three60 Recruitment, South Birmingham See all jobs

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