Tesco and Sainsbury's slash traditional Christmas ad spend by 30% + Paddy Power, Apple & 02

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Marketing Daily , 21st December 2015

Tesco and Sainsbury's slash traditional Christmas ad spend by 30% Paddy Power hijacks BBC Sports Personality of the Year with rainbow Tyson Fury image Apple chases sorely needed ad magic with reshuffle Non-sponsors Pimm's, O2 and Guinness won Wimbledon and Rugby World Cup Trends 2016: post-mindfulness The Robert Dyas 'gay, straight and bisexual' ad has created a buzz but lacks purpose MySingleFriend lampoons Tinder and rivals in 'swipe left' ads Marketers dominate chief digital officer roles Marketers' predictions 2016: Sky Media's Rachel Bristow on bringing it all together Breakfast Briefing: Which? slams rail firms for opaque refund policies, Star Wars breaks box-office records Move over, tablets - smartphones are the top mobile video device Presented by ADOBE   JOBS BOARD Account Manger , Stopgap£26000 - £32000 per annum , Buckinghamshire Creative Team , Creative Recruitment£33000 - £35000 per annum , London Content Producer , Red Sofa London£60000.00 - £65000.00 per annum , City of London Marketplace Merchant Performance Manager (digital) , Ferrari HealyCompetitive salary & benefits , London (Greater) Brand Marketing Manager , Recruitment Genius£35000 - £40000 per annum , Castle Donington

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