Friday 11 December 2015

Aldi, M&S Bank and Scope call reviews; RKCR/Y&R appoints new CEO

Campaign Daily Fix

Campaign

December 11, 2015

Campaign Daily Fix

Latest news
Aldi reviews creative account
Aldi reviews creative account

Gurjit Degun and James Swift

Aldi, the budget supermarket, is reviewing its creative agency requirements.

M&S Bank kicks off creative roster review
M&S Bank kicks off creative roster review

James Swift

M&S Bank is reviewing its creative advertising roster and has sent a brief to agencies.

RKCR/Y&R appoints Sharpe as CEO as Kay departs
RKCR/Y&R appoints Sharpe as CEO as Kay departs

Omar Oakes

Rainey Kelly Campbell Roalfe/Y&R has promoted Jon Sharpe, the agency's chief innovation officer, to be chief executive as Ben Kay departs the agency.

Scope calls creative and media review
Scope calls creative and media review

James Swift

Scope, the disabilities charity, is reviewing its creative and media accounts, putting Grey London and MediaCom on alert.

Twitter's Niche social talent agency launches first brand campaign with Doritos
Twitter's Niche social talent agency launches first brand campaign with Doritos

Omar Oakes

Niche, the social media talent agency recently bought by Twitter, has launched its first campaign in the UK for Doritos, the crisps brand owned by PepsiCo.

More disruption, chaos and opportunity for media in 2016
More disruption, chaos and opportunity for media in 2016

Paul Frampton

The pace of change in media is about to speed up, warns the chief executive of Havas Media UK.

In pictures: Adland's Christmas shindigs
In pictures: Adland's Christmas shindigs

Staff

Campaign goes a bit Tatler (but with fewer Tory bullies, we hope) and gives some sneak peaks inside agency Christmas parties.

Campaign Viral Chart: Edeka's Christmas ad usurps John Lewis from top
Campaign Viral Chart: Edeka's Christmas ad usurps John Lewis from top

Gurjit Degun

Edeka, the German supermarket, has overtaken John Lewis with the most-shared Christmas ad.

ODD eyes US market after Next 15 buyout
ODD eyes US market after Next 15 buyout

Omar Oakes

London-listed marcoms group Next 15 has acquired independent creative agency ODD Communications and is promising further acquisitions and investments.

ITV in for bumper weekend as demand for The X Factor final remains high
ITV in for bumper weekend as demand for The X Factor final remains high

Maisie McCabe

ITV is charging up to £200,000 for 30-second spots in The X Factor final this weekend.

Creston launches new brand partnership agency Affinty
Creston launches new brand partnership agency Affinty

Harriet Brown

Creston, the marketing group that owns TMW Unlimited, has launched a new brand partnership agency, Affinity Unlimited.

L'Oreal awards $870 million US media account to WPP's MEC
L'Oreal awards $870 million US media account to WPP's MEC

Douglas Quenqua

After years of making inroads with French beauty company around the world, WPP wins big prize in the US

YunoJuno reveals first winners of Sweet FA's Freelancer Awards
YunoJuno reveals first winners of Sweet FA's Freelancer Awards

Suzanne Bidlake

AKQA and freelance senior digital designer Noel Leeman have picked up top prizes at the inaugural Freelancer Awards, created by YunoJuno.

Jean-Marie Dru on disruption, the 'innovation deficit' and the future of TBWA
Jean-Marie Dru on disruption, the 'innovation deficit' and the future of TBWA

Douglas Quenqua

With his sixth book, legendary adman reflects on the runaway evolution of his signature concept

Listen to the Marketing Mind podcast - episode four: the great Christmas ads debate
Listen to the Marketing Mind podcast - episode four: the great Christmas ads debate

Shona Ghosh

Welcome to the Marketing Mind, a new podcast from Marketing's editorial team.

The Work
Scrabble
Scrabble "anagram Christmas" by Lola/Mullen Lowe

Following it's charming "anagram lovers" ad in the summer, Scrabble has put out a Christmas ad using the same narrative.

Albert Heijn
Albert Heijn "Ben's Christmas" by TBWA\Neboko Amsterdam

It's nigh-on impossible for advertisers to find a new angle on Christmas, so hats off to the Dutch supermarket Albert Heijn for doing something that feels a little different.

Editor's pick
Top 10 TV and cinema ads of 2015
Top 10 TV and cinema ads of 2015

From Moneysupermarket.com's "epic strut" to Sport England's "this girl can", the TV and cinema ads that stood out in 2015

Top 20 creative leaders of 2015
Top 20 creative leaders of 2015

Campaign rounds up adland's top creative leaders for the year.




Football goes global: why the Champions League is the next big score for US sports marketers Presented by Adobe With the UEFA Champions League well underway, sports marketers are poised to capitalise on the buzz around football - particularly in the United States.  


Campaign Jobs
Director of Programmatic Operations £50k Dot-Gap, London (Central) Account Director £75k Dot-Gap, London (Central)
Digital Director £80k Dot-Gap, London (Central) Account Manager– Creative Agency £30k - £32k Spectrum 360 Recruitment, London (Central), London (Greater)
See all jobs
manage bulletins unsubscribe
© 2015 Haymarket Business Media
Teddington Studios
Broom Road
Teddington, Middlesex
TW11 9BE
Phone: +44 (20)8267 5000

No comments:

Post a Comment