BBC poaches Adam & Eve/DDB duo for in-house agency 16 December 15, James Swift Aidan McClure and Laurent Simon, the Adam & Eve/DDB creative team behind John Lewis' "the bear and the hare", are joining the BBC as executive creative directors of the broadcaster's new in-house agency. | |
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Channel 4 and Group M reach £500m two-year deal 15 December 15, Gideon Spanier Channel 4 and Group M have agreed an estimated £500 million two-year trading deal, avoiding a repeat of their showdown in 2013 when Britain's biggest media buyer pulled its clients off the broadcaster. | |
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4Sales poaches Gravity Road's Simon Kearney 15 December 15, Gurjit Degun Simon Kearney, executive director at Gravity Road, has joined 4Sales as its project and production lead for All 4 Shorts within the partnerships team. | |
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Five innovations in social commerce 15 December 15, Lise Pinnell Despite the controversial lack of snowflakes and reindeers, Starbucks' red cups are out so it must be Christmas. | |
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