Coke best at social media marketing; plus, the EU agrees text for Data Protection Regulation, big data predictions, monetising content, mobile ad-blocking, and more

View in web browser   |   Add to safe senders Digital PM brought to you by The Wall 16th December

Coke best at social media marketing, says IAB survey of brands and agencies 16 December 15, Ben Bold Coca-Cola is best at social media marketing, followed by Nike and Virgin, according to a ranking by The Internet Advertising Bureau UK (IAB).     16 December 15 5 big data predictions for 2016 I have worked in big data since the days before it even had a title. The pace of change in our sector is astonishing and people are constantly innovating in all sorts of ways. However, there are key trends... read more   16 December 15 The third way of monetising publishers’ content The last 12 months have seen big changes in online media as publishers seek to monetise and grow their brands to accommodate new consumer habits and tech usage. With 2016 around the corner, the stage is... read more   16 December 15 The Daily Poke: Internet at the speed of light From the earliest days of the internet, the one thing we’ve always complained about is slow connection speeds. But now, there’s a new technology that promises internet connectivity that’s cheaper, more... read more     The data protection turning point: 5 things you should know 16 December 15, James Milligan The EU agreed the text for the Data Protection Regulation text last night. This defines how digital marketing will be regulated well into the next decade. The Direct Marketing Association's lawyer James... read more   Burberry uses social to tease spring/summer 2016 collection 16 December 15, Ben Bold Burberry has launched a teaser ahead of its spring/summer 2016 ad campaign, with a social media-inspired series of images that are a far cry from its typically slick advertising.   Mobile ad-blocking gets bogged down by tech politics 16 December 15, Shona Ghosh Mozilla, the company behind the Firefox browser, has found it tough to bring a new feature on its desktop browser to mobile - ad-blocking.   Stop laying ads like a lazy platypus and start a conversation 16 December 15, Jamie Gavin Jamie Gavin argues innovations from Facebook to programmatic are still stuck in a 'laying flat ads on the page' mindset                 Director of Programmatic Operations   £50k Dot-Gap, London (Central)   Online Designer (Urgent)   £16000 - £21000 per annum + bonus+childcare vouchers+pension and more! AF Selection, Leicester   Digital Media Creative   £35000 - £45000 per annum + benefits Michael Page Digital, London   Head of Entertainment Marketing - Sky 1, Sky Arts   Negotiable Sky, West London   Designer - Sky Sports   Negotiable Sky, London   Lead Brand Strategy and Planning Manager   £49838 - £63682 per annum Nationwide Building Society, Swindon   Propositions Manager - TV Products   Negotiable Sky, London   Corporate Communications Executive   Negotiable Sky, Middlesex   Head of Digital Marketing   Negotiable Sky, West London   EE, SEO Manager (London)   Competitive + benefits EE, London               See all jobs

Manage Bulletins Unsubscribe