Saturday, 19 December 2015

This week's most read news and best ad campaigns: BBC poaches Adam & Eve/DDB duo, Annual, Harvey Nichols, Robert Dyas

Campaign Saturday Shot

Campaign

December 19, 2015

Campaign Saturday Shot

This week's most read news and best ad campaigns
Most read news
BBC poaches Adam & Eve/DDB duo for in-house agency
BBC poaches Adam & Eve/DDB duo for in-house agency

James Swift

Aidan McClure and Laurent Simon, the Adam & Eve/DDB creative team behind John Lewis' "the bear and the hare", are joining the BBC as executive creative directors of the broadcaster's new in-house agency.

The best of the best: who won in Campaign's 2015 Annual awards
The best of the best: who won in Campaign's 2015 Annual awards

Staff

Campaign visited Adam & Eve/DDB, the7stars and RGA/London to speak to its executives about winning the top accolades in this year's Annual.

Harvey Nichols named most engaging Christmas ad
Harvey Nichols named most engaging Christmas ad

Harriet Brown

The battle of the Christmas ads is as fierce as ever, and now Harvey Nichols's "avoid gift face" has been named the most engaging ad this festive season, while last year's winner John Lewis only reached number seven.

Top 10 turkeys of 2015
Top 10 turkeys of 2015

From Protein World to the Conservative Party, these ads were the biggest flops in 2015.

Robert Dyas Christmas ad sparks internet debate
Robert Dyas Christmas ad sparks internet debate

James Swift

A bizarre Christmas ad by Robert Dyas, in which customers and staff reveal their sexuality before eulogising the shop and its products, has had people wondering whether it's a spoof.

Top 20 creative leaders of 2015
Top 20 creative leaders of 2015

Campaign rounds up adland's top creative leaders for the year.

R/GA London plans Shoreditch move
R/GA London plans Shoreditch move

Gurjit Degun

R/GA London is set to move to Shoreditch from its current location in Clerkenwell next year.

NHS partners with Tinder for organ donor campaign
NHS partners with Tinder for organ donor campaign

Harriet Brown

The NHS has partnered with Tinder in a campaign to increase the number of young people registered as organ donors.

Apple poaches Grey's global creative chief Tor Myhren
Apple poaches Grey's global creative chief Tor Myhren

Kate Magee

Apple has appointed Grey's global chief creative officer, Tor Myhren, to be its vice president of marketing communications.

Top 10 directors of 2015
Top 10 directors of 2015

Directors from Somesuch, Blink, Outsider, Rattling Stick and more made the list this year.

Nestlé calls digital pitch for UK confectionery arm
Nestlé calls digital pitch for UK confectionery arm

Gurjit Degun

Nestlé is on the lookout for a digital agency to handle work for its confectionery division in the UK.

If Santa got a makeover: how to rebrand an icon
If Santa got a makeover: how to rebrand an icon

Susan Poole

Santa Claus is the father of all branded icons, but what if Coca-Cola hadn't got there first?

Harvey Nichols named most engaging Christmas ad
Harvey Nichols named most engaging Christmas ad

Harriet Brown

The battle of the Christmas ads is as fierce as ever, and now Harvey Nichols's "avoid gift face" has been named the most engaging ad this festive season, while last year's winner John Lewis only reached number seven.

Top 10 TV and cinema ads of 2015
Top 10 TV and cinema ads of 2015

From Moneysupermarket.com's "epic strut" to Sport England's "this girl can", the TV and cinema ads that stood out in 2015

Watch: Tesco unveils first in series of four ads for Christmas
Watch: Tesco unveils first in series of four ads for Christmas

Kate Magee

Tesco is breaking with tradition to run a series of four Christmas-themed TV ads that show how the supermarket is helping customers during the busy festive period.

Advertising Agency of the Year 2015: Adam & Eve/DDB
Advertising Agency of the Year 2015: Adam & Eve/DDB

The agency wins this accolade for the second year in a row through work of a phenomenal standard and triumphing in some hotly contested big pitches.

Why 2016 will be OOH's time to shine
Why 2016 will be OOH's time to shine

Jason Cotterrell

It's been a hell of a year for the out-of-home industry (OOH).

Agency Christmas cards 2015
Agency Christmas cards 2015

Gurjit Degun

Maurice Lévy dons a wig and invades a shampoo ad, one agency dresses its staff up as OAPs and another helps you to say sorry after an embarrassing performance at the office bash - it must be the adland Christmas cards.

A List 2016

How would adland's finest deal with a robot invasion? Who would they party with? The A List is a guide to who's who in advertising, marketing and media.

Top Work
Tesco
Tesco "Star Wars Weekend" by Bartle Bogle Hegarty

Star Wars brings to mind Jedi knights, droids and now, thanks to Tesco, vegetables.

Thomas Cook
Thomas Cook "pool kid" by Albion

Thomas Cook's new campaign opens with a TV ad encouraging people to let go while on holiday.

Bisto
Bisto "Spare Chair Sunday" by McCann London

Bisto joins the legion of Christmas ads this year tackling loneliness among the elderly.

Lexus
Lexus "the life RX" by CHI & Partners

Lexus has secured the actor Jude Law for the campaign to promote its new luxury SUV, the Lexus RX.

Cancer Research UK
Cancer Research UK "Dryathlon 2016" by Karmarama

Christmas festivities may not yet have reached their apex, but Cancer Research UK is already challenging drinkers to give up booze for charity.

Baxters
Baxters "big on flavour" by Rainey Kelly Campbell Roalfe/Y&R

Baxters, the food company, has released print ads claiming its products are "big on flavour" as part of a new campaign.

BBC
BBC "pure drama" by Rainey Kelly Campbell Roalfe/Y&R

The BBC have brought together three of its most popular characters of the day in a brand new trailer for BBC Drama.

Scrabble
Scrabble "anagram Christmas" by Lola/Mullen Lowe

Following it's charming "anagram lovers" ad in the summer, Scrabble has put out a Christmas ad using the same narrative.

Logic Pro
Logic Pro "coffee" by McCann Birmingham

Logic Pro, the e-cigarette brand, is launching in France with the claim that its less messy than competitors.

Campaign Jobs
Designer - Sky Sports Negotiable Sky, London Account Executive £22000 - £25000 per annum Purple Consultancy, London
Director of Programmatic Operations £50k Dot-Gap, London (Central) Digital Director - Growing Digital Agency £45,000 to £50,000 plus pension, Healthcare Three60 Recruitment, South Birmingham
See all jobs
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