| | | | | | Procter & Gamble, the world's biggest advertiser in terms of spend, will move the bulk of its media buying and planning in North America to Omnicom, following a competitive pitch. | | | | | | | | | | | | | MediaCom UK has promoted its chief operating officer, Josh Krichefski, to chief executive, and its chief executive, Karen Blackett, to chairman. | | | | | | | | | | | | | Following the major shake-up at Publicis Groupe, John Tylee assesses the four senior leaders' leadership potential and outlines what Publicis agencies need to know about their new bosses. | | | | | | | | | | | | | Publicis Groupe's restructuring announcement shows much needed change, but the lack of details has led agency leaders and consultants to question whether the announcement could be just "smoke and mirrors". | | | | | | | | | | | | | Former Channel 4 boss Michael Grade has backed the idea of privatising the state-owned broadcaster, saying: "The world has changed dramatically." | | | | | | | | | | | | | Square Up Media, which owns Escapism and Square Mile, has published its first ad-free title, on the global refugee crisis. | | | | | | | | | | | | | A controversial Christmas ad for Edeka, the German supermarket, has eclipsed John Lewis' festive campaign in online shares. | | | | | | | | | | | | | Cheapflights, the flights search web site, has appointed Forever Beta to re-launch its brand after a competitive pitch. | | | | | | | | | | | | | Twitter has launched a review of 2015 giving a run-down of the top trends and influencers, the most retweeted messages and most high-profile new users. | | | | | | | | | | | | | | | Henry Jones, currently UK and Ireland area director at media intelligence firm Meltwater, will become managing director of the NLA in the first quarter of next year. | | | | | | | | | | | | | Emma Harris, the programme director at Mobo, explains why the creative industry needs to be leading the diversity agenda. | | | | | | | | | | | | | Will Findlater, the former editor-in-chief at Stuff, the Haymarket title, is returning to the publisher as the editor-in-chief for its creative solutions branded content team. | | | | | | | | | | | | | The winning entries have been announced for the 2015 Newsworks Planning Awards, chosen by a jury of 14 client and agency judges, led by Jan Gooding, the group brand director for Aviva. | | | | | | | | | | | | | We join Reemah Sakaan, the director of network marketing and media planning, ITV, as she puts the finishing touches to the ITV Hub campaign and makes crucial decisions regarding Philip Schofield’s bottom. | | | | | | | | | | | | | Bauer Media has hired Ryan Skeggs, Mail Online's programmatic account director, as its head of programmatic trading. | | | | | | | | | | | | |
No comments:
Post a Comment