Hi Roger,
I hope this finds you well. Here at Brand Republic Insight we thought you might be interested in our latest research report – The Big Data Revolution.
Fuelled by an exclusive debate between 10 influential data and digital marketing leaders from the financial services industry, the report reveals the challenges financial services marketers face when it comes to big data, and how to turn that insight into targeted and personalised experiences for consumers.
The findings of the debate include:
- Pinpointing what data really matters, and how you can find what’s useful and relevant for consumers
- Where data fits into the wider marketing strategy
- How to find the skills and talent required to tackle big data
- What you can do to respond to the new opportunities it presents
I hope you’ll find it a valuable tool to aid you with creating tailored experiences built on rich, meaningful insight. Do let me know if you have any comments or feedback at all.
Best wishes,
Ellie Hawkins
Content Manager
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