Media PM - Adam Freeman to leave Bloomberg; Omnicom tipped to pick Scott Hagedorn to head new media agency for P&G

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09th December 2015

Adam Freeman to leave Bloomberg Adam Freeman, the managing director of Bloomberg Media in EMEA, is leaving the financial news giant after 19 months. Omnicom tipped to pick Scott Hagedorn to head new media agency for P&G Scott Hagedorn, the Omnicom digital boss who led the successful pitch for Procter & Gamble's estimated $2.7 billion US media-buying business, is expected to head the ad giant's new agency set up to handle the account. Jonathan Durden and Tom Toumazis to advise The Lad Bible as it woos investors The Lad Bible has recruited two heavyweight media figures to be advisers as part of a public relations blitz by the social news and features brand as it seeks investors. My Media Week: Ella Dolphin We join Ella Dolphin, the group commercial director at Hearst Magazines UK as she joins the Oompa Loompas at MediaCom’s Christmas bash, parties with Diageo at the Cosmopolitan Awards and closes the bumper March issues. Peugeot claims UK first with vibrating mobile ads Peugeot has claimed to be the first to use haptic technology in its mobile advertising in the UK, with the launch of a new smartphone video ad that uses immersive technology to capture the experience of driving. How data is set for for new opportunities and entirely new industries There is the possibility of making real money by acting as a broker to individuals’ aggregate data, says the group managing director for data at Dunnhumby.   Football goes global: why the Champions League is the next big score for US sports marketers With the UEFA Champions League well underway, sports marketers are poised to capitalise on the buzz around football - particularly in the United States.   Presented by Adobe Latest blogs Brands should be tapping into emotions this Christmas The countdown to Christmas is well underway. The big budget festive TV ads have launched in their different forms and guises, and the coverage of which is top of the Christmas ad charts is in full swing. Four factors that will help publishers secure their survival While the death of publishing has been predicted, the industry can take steps to weather this latest crisis, says AppNexus' Nigel Gilbert. Teen angst and the authenticity of influence After accumulating hundreds of thousands of social media followers across various platforms, Essena O'Neill has caught the attention of the press by dramatically denouncing social media... using social media to get her message across. Ratings Executive , Sky competitive, City of London Sponsorship and Business Solutions Executive, London , UTV Competitive, London (Greater) Content & Partnerships Manager , Sky bonus and benefits, West End Creative Solutions Manager , Sky competitive, West End Director of TV Commercials and Branded Content , ITN - Independent Television News Competitive salary and benefits package, London (Greater)

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