The & Partnership opens talent agency to pair YouTubers with brands; plus, learnings from Black Friday, the mobile path to purchase, DMA Awards, Microsoft makes peace with Apple, and more

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The & Partnership opens talent agency to pair YouTubers with brands 02 December 15, James Swift The & Partnership, the WPP-backed micro-network that includes CHI & Partners and M/SIX, has opened a talent agency that pairs internet celebrities with brands.     02 December 15 3 learnings from Black Friday 2015 The Black Friday weekend was bigger than ever, but there was no sign of the crowds of 2014. In light of this, here are 3 key learnings for digital marketers from Black Friday 2015: Read more on 3 learnings... read more   02 December 15 Keeping your brand out of the ‘hacked!’ headlines We’ve all read headlines over the past few months about one hacking scandal or another, with some leading brands falling short on their security measures. These crises have varying costs attached to them... read more   02 December 15 Infographic: UK overtakes US in mobile use across path to purchase To coincide with the 2015 Mobile Path to Purchase report, xAd created an infographic comparing some of the key trends in mobile behaviour across the US and UK. The infographic shows how intent, immediacy... read more   02 December 15 The Daily Poke: The real deal Looking at David Beckham, you might think the road to sporting greatness is a glamorous one. But the truth is that superstar athletes usually spend their formative years on a grotty bit of Astroturf or... read more     Proximity and UM win Grand Prix at 2015 DMA awards 02 December 15, Omar Oakes   Microsoft makes peace with Apple for Christmas ad 02 December 15, Shona Ghosh Microsoft has shot a feel-good ad featuring scores of its employees standing outside an Apple store in New York, singing a Christmas song.   Dyson ads banned by ASA for 'misleading' comparisons 02 December 15, Omar Oakes Dyson's national press ad and YouTube video to promote a cordless vacuum cleaner have been banned by the ads watchdog for making "misleading" comparisons with a rival manufacturer.   The top 10 marketing moments of 2015 02 December 15, Nicola Kemp The past 12 months delivered marketing that was controversial, groundbreaking and, at times, baffling. Nicola Kemp unveils the year's biggest marketing stories   The top 10 marketing mishaps of 2015 02 December 15, Nicola Kemp 2015 was a year that many of the world's biggest brands would rather forget. Nicola Kemp unveils the year's biggest marketing blunders                 Account Director   £75k Dot-Gap, London (Central)   Senior Sales/Agency AD - leading programmatic platform   Circa £65k dep on experience + benefits MediaMigo Recruitment Limited., London (Greater)   Digital Associate Director- Leading Media Agency   Very competitive dependent on experience MediaMigo Recruitment Limited., London (Central), London (Greater)   DIGITAL & SOCIAL MEDIA ACCOUNT MANAGER / SENIOR ACCOUNT MANAGER – FMCG – Integrated Agency – c.£35k   up to £35k Judi Patton, London - all areas   EE , Customer Marketing Manager (London) - International Market   Competitive + bonus EE, London   EE, Senior User Experience Designer   Competitive + benefits EE, London   Girl Effect , Senior Manager, Brand Strategy   Competitive Girl Effect, London (Central), London (Greater)   Girl Effect , Director, Media Brands   Competitive Girl Effect, London (Central), London (Greater)   EE, SEO Manager (London)   Competitive + benefits EE, London   EE, Sales Manager - International   benefits EE, London               See all jobs

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