| Latest news | |  | | | | | A comic ad from American retailer Kmart has shot to first place in this week's viral chart after being shared more than 1.2 million times in the past seven days. | | |  | | | | | Twitter has argued the route to success on its platform is "not by being loud" but by "being good", as it attempts to fend off accusations that it is merely a PR medium. | | |  | | | | | Nestle has appointed Iris to handle its retail and shopper marketing account for its Kit Kat, ending the chocolate brand's relationship with The Big Kick. | | |  | | | | | MBA, the independent agency based in London, is to open its first overseas office in Miami. | | |  | | | | | Former Times editor James Harding joins the BBC and McCann London's Chris Macdonald leaves for New York, in this week's round-up of people moves across advertising, marketing, media and PR. | | |  | | | | | MasterCard has launched a digital marketing campaign offering cardholders the chance to watch music star Beyoncé from an up-close VIP area on her UK tour. | | |  | | | | | Omnicom, the owner of the BBDO and OMD networks, reported pre-tax profits of $331m (£216m) in the first quarter of 2013, down 0.8% year on year, despite revenue rising by almost 3%. | | | | | Promotion: Harness the Power of Your Customer’s Digital Voice |  | How do you squeeze real value out of social media and user-generated content? Enter our latest survey and find out how your peers are doing in comparison | | | | | | Opinion | |  | | | | | As I write, M&C Saatchi's "best-ever client" is about to be cremated. Let's hope it ultimately finds a replacement. But this is a serious point. Margaret Thatcher, love her or loathe her, was a truly great brand. | | |  | | | | | Privatisation was one of Baroness Thatcher's defining policies in the 80s, with some memorable advertising resulting from the push. By Jeremy Lee. | | |  | | | | | Outside somewhere, in a time long ago, before even Jean-Claude Decaux had pasted his first poster, the Romans were using the walls of Pompeii to advertise tourist destinations, local shops and political campaigns to the visiting masses. | | | | | Intelligence | |  | | | | | The company claims to provide the most accountable outdoor measurement system ever. Alasdair Reid reports. | | |  | | | | | In the days before Macs arrived in adland to dazzle agency art directors with their sophistication, there was the Grant Projector. From the 50s until the high-tech revolution rendered them redundant in the mid-90s, no creative department was withou... | | | | | | | Latest jobs | | | Data Analyst | | Recruiter Symphony EYC | | Salary Salary dependant on experience | | Location Richmond | | | | |  | | |
No comments:
Post a Comment