Media AM - Danone, ZenithOptimedia, Newsworks, TV adspend, Branston

Having trouble viewing this? View in web browser View text-only version     Latest News Danone calls £200m media review Ian Darby, 25 April 2013 Danone has launched a review of its estimated £200 million global media...    ZenithOptimedia wins Maxxium media pitch Louise Ridley, 25 April 2013 ZenithOptimedia has landed the £9 million media account for Maxxium UK, the...    Arif Durrani: Newsworks captures shift in a press sector Arif Durrani, 25 April 2013 Change was in the air at Newsworks' Shift 2013 event last week,...    UK TV advertising spend to decrease in second quarter Maisie McCabe, 25 April 2013 Media agencies have warned the TV ad market could decline by around...    Branston kicks off search for media and creative agencies Louise Ridley, 25 April 2013 Mizkan, the Japanese food company that bought Branston from Premier Foods for...    Arena and Posterscope lead Planning Awards 25 April 2013 Arena Media and Posterscope have scooped the Grand Prize at this year's...      Also in the News Coke, Tesco and MediaCom join Facebook advisory board Gordon MacMillan, 24 April 2013 Study finds mobile devices account for 25% of UK search spend Arif Durrani, 23 April 2013 Hearst's Best magazine revamps for 'recessionista mums' Louise Ridley, 23 April 2013 RAB to bring back monthly Aerial Awards as part of creativity drive Maisie McCabe, 24 April 2013 Florette to run ads when the sun shines Louise Ridley, 24 April 2013     Blogs Never mind big data, what we need in media are data that speak the same language. Sue Unerman Media research may be improving in accuracy in silos but overall we are building the Tower of Babel.  ... It?s time for video to step out on its own James Grant - VINDICO According to folklore Henry Ford once said, "If I had asked my customers what they wanted they would have said... Display Inventory Discovery: The Future is Now Adit Abhyankar As the digital marketing industry has matured, it has been influenced by a combination of factors. These include: technology innovation,... Paper or screen? It shouldn?t matter, but? Vanessa Clifford We're in a time of much discussion about platforms; the growth of online, the proliferation of tablets, this year being... The Inevitable Union of Mobile and Outdoor Chris Forrester The impact of digital and social media on advertising has never been greater. Digital has touched every aspect of... Representing the consumer truth Sue Unerman A year ago my co-author Jonathan Salem Baskin told Economist Summit delegates that the job of marketing was to represent... Sponsorship ? how the nature of the game is changing Pete Davis Sponsorship was once viewed as something of a badging opportunity, in particular within the broadcast arena where a brand ident... The new imperative for great consumer insight Sue Unerman I've recently been chatting to one of the all-time gurus of media strategy about the state of planning in the...     Sales Manager, Travelzoo (Europe) Ltd £30-£50k basic depending on experience, Holborn, London Media Sales Manager - Digital, Ingenia-partners £35k - £40k base with 60K OTE and Share Options, East London Senior Sales Manager - Digital Publishing, Ingenia-partners £50 - £60k base with 80k + OTE, East London Account Manager - Major Outdoor Specialist, Harrison Dear To £30,000 (dep on exp), London Digital Activation Manager : on major drinks brand at a top agency, Harrison Dear To £38,000 + benefits, London       To Guarantee delivery, add us to your address book. ( How? ) Manage my bulletins Send to a friend Unsubscribe to this bulletin   Home     News     About Us     Contact Us     Advertising     My Media Week     Log in       Advertising     Marketing     Media     Sales Promotion     Market Research     Digital     Public Relations     Design     Events     Direct Marketing   © Haymarket Media Group Ltd.