Friday 26 April 2013

Breaking news from Brand Republic - Hyundai, Martin Sorrell, Newspaper charter, Trading Places, AOP

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Latest news
Hyundai apologises and pulls suicide car ad
Hyundai apologises and pulls suicide car ad
by Gordon MacMillan
26 April 2013, 09:21AM
Hyundai Europe has been forced to issue an apology and pull an online ad that shows a man attempting to kill himself in his garage by carbon monoxide poisoning.
Sorrell says Q1 was 'hand-to-hand combat'
Sorrell says Q1 was 'hand-to-hand combat'
by Maisie McCabe
26 April 2013, 09:39AM
WPP has reported UK revenues rose by 11.9% to £318m in Q1, despite what the chief executive Martin Sorrell described as "hand-to-hand combat in the trenches" in the wider communications market.
Newspaper groups reject state regulation and create rival charter
Newspaper groups reject state regulation and create rival charter
by Arif Durrani
26 April 2013, 09:31AM
Five leading newspaper groups, including the previously standalone Express Newspapers, have rejected the Government's all-party plans for press regulation unpinned by statute, and launched their own "Royal Charter for independent self-regulation of t...
Trading Places: this week's people moves
Trading Places: this week's people moves
by Chris Harding
26 April 2013, 09:00AM
Saatchi & Saatchi's Leigh Thomas joins Dare as chief executive and Nick Mawditt leaves outdoor specialist Kinetic for rival Talon, in this week's round-up of people moves across advertising, marketing, media and PR.
AOP begins move to standardise mobile ads for publishers
AOP begins move to standardise mobile ads for publishers
by Arif Durrani
26 April 2013, 09:27AM
The Association of Online Publishers has launched a new initiative with 16 leading media owners, to demonstrate the value of premium mobile advertising, with a view to standardising formats.
Red Bull Stratos' Felix Baumgartner: 'We definitely owned the internet on that day'
Red Bull Stratos' Felix Baumgartner: 'We definitely owned the internet on that day'
by John Reynolds
25 April 2013, 04:15PM
Felix Baumgartner today (25 April) reflected on his momentous Red Bull jump from the edge of space, claiming he could never "top" it and that he is leaving it to the next generation to eclipse it.
Promotion: Harness the Power of Your Customer’s Digital Voice
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Also in the news
Entries open for The Brand Republic Future 5 Awards
by Claire Murphy, 26 April 2013, 08:00AM
Nokia parts company with global brand strategy boss
by Matthew Chapman, 25 April 2013, 12:45PM
Jaguar film tells story of 'betrayal' and 'passion'
by , 25 April 2013, 12:30PM
Under the spotlight: Simon Eyles, marketing director, Yorkshire Tea
by Gemma Charles, 25 April 2013, 12:00PM
Lloyds Olympic marketer warns sponsors are seen as a 'necessary evil'
by Nicola Kemp, 25 April 2013, 12:18PM
OMD Group leads in Thinkbox TV Planning Awards
by Suzanne Bidlake, 25 April 2013, 02:30PM
Opinion
What did David Ogilvy know?
What did David Ogilvy know?
by
26 April 2013, 08:27AM
In the 1960's, David Ogilvy, in a keynote speech commented that TV advertising teams used to be separated from general advertising, "wasn't that idiotic" he opined.
Droga5 endorses London as a global creative hub
Droga5 endorses London as a global creative hub
by Danny Rogers
25 April 2013, 08:00AM
Does London need another creative agency? When it's Droga5, the answer is in the affirmative.
Journalism is changing from how we're reading to how much we're reading
Journalism is changing from how we're reading to how much we're reading
by Russell Davies
25 April 2013, 08:00AM
Never mind big data, what we need in media is data that speaks the same language
Never mind big data, what we need in media is data that speaks the same language
by Sue Unerman
25 April 2013, 08:00AM
Media research may be improving in accuracy in silos but, overall, we are building the Tower of Babel.
Time to end shocking treatment of interns
Time to end shocking treatment of interns
by Ruth Wyatt
25 April 2013, 08:00AM
Our front-page story last week uncovering the PR industry's exploitation of interns touched a nerve. Or seven.
Intelligence
Is Facebook's new Home app a winner?
Is Facebook's new Home app a winner?
by
25 April 2013, 11:00AM
Will the social network's mobile software, designed to attract more ads, live up to the billing, Alasdair Reid asks.
Inaugural newspaper event creates debate
Inaugural newspaper event creates debate
by
25 April 2013, 11:00AM
Industry leaders gathered at Newsworks' first-ever forum to share thoughts on future-facing platforms. By Arif Durrani.
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