Tuesday, 23 April 2013

Digital AM - Durex, Twitter, London Fire Brigade, Apple, Lucozade

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Digital AM
Latest news
Durex creates 'touch-actuator' underwear for long-distance lovers
Durex creates 'touch-actuator' underwear for long-distance lovers
by Maisie McCabe
23 April 2013, 09:25AM
Durex Australia has developed Fundawear, underwear that it claims allows couples to touch each other over the internet for the first time. Watch the ad here.
Twitter signs major advertising deal with Publicis Groupe
Twitter signs major advertising deal with Publicis Groupe
by Gordon MacMillan
23 April 2013, 08:43AM
Twitter has signed its biggest advertising deal to date with an agreement with Starcom MediaVest Group, which is reported to be worth hundreds of million of dollars.
London Fire Brigade credits social media with cutting fires
London Fire Brigade credits social media with cutting fires
by Staff
23 April 2013, 11:31AM
Young professionals are having two fewer fires a week on the back of the social media efforts of the London Fire Brigade, according to new figures.
Five reasons why Apple's star is on the wane
Five reasons why Apple's star is on the wane
by Tom Bazeley, founder, Lean Mean Fighting Machine
22 April 2013, 08:41PM
The air of invincibility surrounding Apple could be unceremoniously shattered today (23 April), with analysts predicting the technology giant will unveil disastrous financial results.
Lucozade unveils 'powered by glucose' spot
Lucozade unveils 'powered by glucose' spot
by James Swift
22 April 2013, 02:23PM
Lucozade Energy today unveiled a new global campaign that introduces the slogan "powered by glucose".
Promotion: Tablets: Redefining Consumer Experience

Over half of the UK use two devices to connect - 30% are using three or more to get online. How do you maximise this? Find out in our webcast
 
Also in the news
The social media voice behind Obama's campaign
by Chloe Smith, 22 April 2013, 10:41AM
Obama's CTO says marketers will drive the future of technology
by Nicola Kemp, 22 April 2013, 08:30AM
Lastminute.com campaign goes back to basics
by Alex Brownsell, 22 April 2013, 10:56AM
Direct Line Group to create in-house digital agency
by Alex Brownsell, 22 April 2013, 08:30AM
The Outnet hires We Are Social for social media
by Louise Ridley, 22 April 2013, 12:05PM
Latest Blog Entries
Tailor-made tales
Greg Taylor, 23 April 2013
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Scrunch or Fold: Who Gives a Sh!t?
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Come On Bud, This Is Your Moment
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BR Insight
Tablets: Redefining Consumer Experiences (Webcast)
As a nation, the UK is media and technology obsessed with over half of t...
Harness the Power of Your Customer's Digital Voice (Webcast)
All customers have the potential to become your brand advocates, driving...
Content Marketing in Practice: Captivate and Convert (Webcast)
Brand storytelling, when done right, allows marketers to lead customers ...
Improving Marketing and Media Performance (Expert Reports)
A recent Brand Republic survey revealed that 78% of respondents felt und...
The Future of Online Shopping: 4 Trends to Watch in 2013 (Expert Reports)
With UK consumers spending an average of £1,083 a year online, int...
Online Retailers: Stepping up to the Challenge of Digital in 2013 (Expert Reports)
The online retail industry is developing at a rapid pace; evolving in li...
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