Thursday 11 April 2013

Digital AM - KLM, energy select committee, Digital Shoreditch, UK digital adspend, Feelunique.com

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Digital AM
Latest news
KLM offers the chance to win a trip of a lifetime to outer space
KLM offers the chance to win a trip of a lifetime to outer space
by Chloe Smith
11 April 2013, 09:00AM
KLM Royal Dutch Airlines has launched a social media "claim your place in space" campaign, which offers participants the chance to win a space trip for two aboard the SXC Lynx in 2014.
Energy select committee invites public to join 'big six' grilling via Twitter
Energy select committee invites public to join 'big six' grilling via Twitter
by Daniel Farey-Jones
10 April 2013, 03:41PM
The Energy and Climate Change Select Committee has set up a Twitter hashtag, #AskEnergyFirms, to invite members of the public to submit questions they want it to pose to energy companies next week.
Ketchum to promote London tech Digital Shoreditch festival
Ketchum to promote London tech Digital Shoreditch festival
by Lynsey Barber
11 April 2013, 09:23AM
The Digital Shoreditch festival, an annual event held in east London's Tech City, is working with Ketchum to promote this year's conference among brands, agencies, entrepreneurs and creatives.
Mobile and video surge fuels growth in UK digital adspend
Mobile and video surge fuels growth in UK digital adspend
by Louise Ridley
11 April 2013, 08:00AM
Agency executives have attributed the 12.5 per cent rise in digital advertising in 2012 to the growth of smartphone use and video platforms, but have called for brands to increase their spend on mobile further to keep up with usage.
Feelunique.com in talks with agencies
Feelunique.com in talks with agencies
by Louise Ridley
11 April 2013, 08:00AM
Feelunique.com, the beauty products retailer, has held early-stage meetings with creative agencies as it searches for a partner to consult on its brand positioning.
IProspect's Wood lands EMEA role
IProspect's Wood lands EMEA role
by Arif Durrani
11 April 2013, 08:00AM
Ben Wood, the managing director of Aegis Media's iProspect in the UK, is set to take on a wider regional role ahead of an aggressive expansion strategy.
Comparethemarket adds Albion to roster
Comparethemarket adds Albion to roster
by James Swift
11 April 2013, 08:00AM
Comparethemarket.com has shaken up its creative roster by appointing Albion as its customer experience agency.
Promotion: Tablets: Redefining Consumer Experience

Over half of the UK use two devices to connect - 30% are using three or more to get online. How do you maximise this? Find out in our webcast
 
Also in the news
The 'Mad Men' - then and now
by Chloe Smith, 10 April 2013, 11:09AM
Amscreen claims media revolution with face-tracking tech
by Arif Durrani, 10 April 2013, 11:42AM
IAB figures: Witnessing the rise of mobile
by Arif Durrani, 10 April 2013, 04:15PM
Apple hires Norman Foster's architecture firm to revamp its retail stores
by Matthew Chapman, 10 April 2013, 08:55AM
Lexis lands Carlsberg content brief to drive social sharing
by Loulla-Mae Eleftheriou-Smith, 10 April 2013, 09:37AM
William Hill appoints Mr. President for social media
by Maisie McCabe, 10 April 2013, 11:24AM
Sony UK prepares for pitch process ahead of PlayStation4 launch
by John Owens, 10 April 2013, 08:18AM
Latest Blog Entries
How retailers can empower staff in an increasingly multichannel world
Christine Knott, 11 April 2013
Softer hardware
Greg Taylor, 11 April 2013
Justin Bieber's faked up Twitter fans raises questions about Fakebook too.
Chris Arnold, 11 April 2013
"Blowing in the Wind" in Vietnam
Heng Aw, Worldwide Partners Inc, 10 April 2013
The dish of the day
Lol and Nat, 10 April 2013
Real mannequins
Greg Taylor, 10 April 2013
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BR Insight
Tablets: Redefining Consumer Experiences (Webcast)
As a nation, the UK is media and technology obsessed with over half of t...
Harness the Power of Your Customer's Digital Voice (Webcast)
All customers have the potential to become your brand advocates, driving...
Content Marketing in Practice: Captivate and Convert (Webcast)
Brand storytelling, when done right, allows marketers to lead customers ...
Improving Marketing and Media Performance (Expert Reports)
A recent Brand Republic survey revealed that 78% of respondents felt und...
The Future of Online Shopping: 4 Trends to Watch in 2013 (Expert Reports)
With UK consumers spending an average of £1,083 a year online, int...
Online Retailers: Stepping up to the Challenge of Digital in 2013 (Expert Reports)
The online retail industry is developing at a rapid pace; evolving in li...
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