| Latest News | | | | | ITV launches the next phase of its rebrand tomorrow, with a new set of idents that aim to capture everyday life across Britain. | | | | | | Pepsi's spot starring music megastar Beyonce is the most-shared ad this week after generating 226,737 shares across Facebook, Twitter and the blogosphere. | | | | | | The Daily Telegraph is rolling out a TV campaign this evening for its Margaret Thatcher tribute issue, featuring glowing words from advertising guru Maurice Saatchi. | | | | | | UK account planning talent has long been sought after by agencies in other markets. Three UK-born planners offer an insight into their experiences around the world, while an Aussie provides his view of the discipline in London. | | | | | | Mindshare UK is set to reposition its 'Press' department, to 'Publishing', in an attempt to more accurately reflect the rapidly evolving multi-platform market. | | | | | | Cake has hired Leroyson Figueira as creative director for its London agency, replacing Simon Moore. | | | | | | |
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