Thursday 11 April 2013

Campaign Daily Fix - TK Maxx, Comparethemarket, Bellwether Report, Baroness Thatcher, Marks & Spencer, Mikado, Children's lobby group, BHS, MG OMD, iProspect

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Latest News
TK Maxx kicks off pan-Euro creative pitch
by Louise Ridley,
11 April 2013, 08:00AM
TK Maxx kicks off pan-Euro creative pitch
TK Maxx, the retailer, is hunting for its first pan-European creative agency.
Comparethemarket adds Albion to roster
by James Swift,
11 April 2013, 08:00AM
Comparethemarket adds Albion to roster
Comparethemarket.com has shaken up its creative roster by appointing Albion as its customer experience agency.
Advertiser confidence on the rise
by Jeremy Lee,
11 April 2013, 08:00AM
Advertiser confidence on the rise
Confidence among marketers at their company's financial performance is at the highest level for 12 months, according to the latest IPA Bellwether Report. However, this has not translated into a great increase in short-term planned marketing spend.
Senior ad figures salute Thatcher
by Staff,
11 April 2013, 08:00AM
Senior ad figures salute Thatcher
Senior Tory advertising figures this week paid tribute to Baroness Thatcher, following her death on 8 April.
Marks & Spencer opens talks with agencies over CRM task
by Sara Kimberley,
11 April 2013, 08:00AM
Marks & Spencer opens talks with agencies over CRM task
Marks & Spencer is seeking an agency to handle its CRM account.
Fallon scoops Mikado pan-European business
by Louise Ridley,
11 April 2013, 08:00AM
Fallon scoops Mikado pan-European business
Fallon has won the pan-European advertising account for the Mondelez International biscuit brand Mikado, after a four-way pitch.
Ban all advertising to children, says children's lobby group
by Maisie McCabe,
11 April 2013, 09:50AM
Ban all advertising to children, says children's lobby group
Academics, authors, MPs and charity leaders have written to The Daily Telegraph to call for a ban on all advertising aimed at primary school children and younger.
Arcadia kicks off BHS advertising review
by Sara Kimberley,
11 April 2013, 08:00AM
Arcadia kicks off BHS advertising review
BHS, the department store chain owned by Sir Philip Green's Arcadia Group, is reviewing its £4.4 million advertising account.
MG OMD elevates Ffitch to lead role
by Louise Ridley,
11 April 2013, 08:00AM
MG OMD elevates Ffitch to lead role
Manning Gottlieb OMD has promoted its managing director, Robert Ffitch, to chief executive as part of a raft of top-level promotions at the Omnicom agency.
IProspect's Wood lands EMEA role
by Arif Durrani,
11 April 2013, 08:00AM
IProspect's Wood lands EMEA role
Ben Wood, the managing director of Aegis Media's iProspect in the UK, is set to take on a wider regional role ahead of an aggressive expansion strategy.
Latest Work
Carte Noire Instinct "window of intensity" by Work Club
11 April 2013, 10:37AM
Carte Noire Instinct
Finlandia "to the life less ordinary" by Wieden & Kennedy London
11 April 2013, 08:00AM
Finlandia
News International "Sunday Times rich list" by Grey London
11 April 2013, 08:00AM
News International
Cornetto "lick challenge" by Lola
11 April 2013, 08:00AM
Cornetto
Wispa Hot Chocolate "frothy beast" by Fallon London
11 April 2013, 08:00AM
Wispa Hot Chocolate
Also in the News
Feelunique.com in talks with agencies
by Louise Ridley, 11 April 2013, 08:00AM
Mobile and video surge fuels growth in UK digital adspend
by Louise Ridley, 11 April 2013, 08:00AM
The ad industry could do with a few more grey hairs
by Ian Darby, 11 April 2013, 08:00AM
AA honours Eyre with Mackintosh Medal
by Louise Ridley, 11 April 2013, 08:00AM
Blogs
Lol and Nat The dish of the day
Lol and Nat, 10 April 2013, 2:04PM
Tara Beard-Knowland Personal best
Tara Beard-Knowland, 10 April 2013, 7:04AM
Jeremy Lee Thatcher made you rich
Jeremy Lee, 09 April 2013, 11:04AM
Lol and Nat TAPAS IS SERVED
Lol and Nat, 09 April 2013, 9:04AM
Dave Trott CORE BELIEVERS v CORE NON-BELIEVERS
Dave Trott, 09 April 2013, 7:04AM
Ian Darby Direct marketing should be louder and prouder
Ian Darby, 05 April 2013, 11:04AM
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