Wednesday, 10 April 2013

Digital AM - Mad Men, Amscreen, mobile ad revenue, Apple, Carlsberg

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The 'Mad Men' - then and now
The 'Mad Men' - then and now
by Chloe Smith
10 April 2013, 11:09AM
As the sixth season of the 'Mad Men' airs tonight on Sky Atlantic we spoke to some of advertising's real "mad men" to get their take on how the advertising industry has changed in the decades since the industry's "golden age".
Amscreen claims media revolution with face-tracking tech
Amscreen claims media revolution with face-tracking tech
by Arif Durrani
10 April 2013, 11:42AM
Amscreen, the outdoor screen company, believes it is set to revolutionise the sector with the introduction of face-tracking technology across its portfolio of digital screens.
Mobile ad revenue helps digital ad spend surpass £5bn
Mobile ad revenue helps digital ad spend surpass £5bn
by Louise Ridley
10 April 2013, 08:34AM
Digital ad spend surpassed £5bn in the UK for the first time in 2012, after an overall 12.5% year-on-year increase was fuelled by mobile adspend more than doubling to £526m.
Apple hires Norman Foster's architecture firm to revamp its retail stores
Apple hires Norman Foster's architecture firm to revamp its retail stores
by Matthew Chapman
10 April 2013, 08:55AM
Apple has tasked Norman Foster's architecture company, Foster + Partners, to work on new designs for its much-lauded retail outlets.
Lexis lands Carlsberg content brief to drive social sharing
Lexis lands Carlsberg content brief to drive social sharing
by Loulla-Mae Eleftheriou-Smith
10 April 2013, 09:37AM
Carlsberg has handed Lexis a content-driven brief believed to be worth a six-figure sum.
William Hill appoints Mr. President for social media
William Hill appoints Mr. President for social media
by Maisie McCabe
10 April 2013, 11:24AM
William Hill, the bookies, has appointed the digital agency Mr. President to oversee its social media strategy without a pitch.
Sony UK prepares for pitch process ahead of PlayStation4 launch
Sony UK prepares for pitch process ahead of PlayStation4 launch
by John Owens
10 April 2013, 08:18AM
Sony is preparing to pitch out its high-profile gaming work including the make-or-break launch of the PlayStation4.
Promotion: Tablets: Redefining Consumer Experience

Over half of the UK use two devices to connect - 30% are using three or more to get online. How do you maximise this? Find out in our webcast
 
Also in the news
American Apparel warned over 'overtly sexual' ads
by Maisie McCabe, 10 April 2013, 09:45AM
WPP's Banner Corp joins MediaCom network
by Louise Ridley, 09 April 2013, 03:32PM
EE to target Vodafone with 4G summer marketing blitz
by Matthew Chapman, 09 April 2013, 12:25PM
Old Spice launches humorous soap campaign
by Sara Kimberley, 09 April 2013, 12:07PM
Digital revenues to grow 15% in 2013
by Louise Ridley, 09 April 2013, 11:39AM
Tribeca Film Festival comes online to UK
by Staff, 09 April 2013, 11:07AM
Latest Blog Entries
Real mannequins
Greg Taylor, 10 April 2013
Personal best
Tara Beard-Knowland, 10 April 2013
Thatcher made you rich
Jeremy Lee, 09 April 2013
TAPAS IS SERVED
Lol and Nat, 09 April 2013
Sustainability should be baked into design to change consumer behaviour
Paul Frampton, 09 April 2013
Hello to freshness
Greg Taylor, 09 April 2013
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Digital Senior Account Manager - B2B
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Salary £33-35k + Benefits
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Salary £60000 - £61000 per annum + excellent bens
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Salary to £37k, (depending on experience)
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Salary c £50,000
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Recruiter Springboard Worldwide Ltd
Salary £50k - £60k
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BR Insight
Tablets: Redefining Consumer Experiences (Webcast)
As a nation, the UK is media and technology obsessed with over half of t...
Harness the Power of Your Customer's Digital Voice (Webcast)
All customers have the potential to become your brand advocates, driving...
Content Marketing in Practice: Captivate and Convert (Webcast)
Brand storytelling, when done right, allows marketers to lead customers ...
Improving Marketing and Media Performance (Expert Reports)
A recent Brand Republic survey revealed that 78% of respondents felt und...
The Future of Online Shopping: 4 Trends to Watch in 2013 (Expert Reports)
With UK consumers spending an average of £1,083 a year online, int...
Online Retailers: Stepping up to the Challenge of Digital in 2013 (Expert Reports)
The online retail industry is developing at a rapid pace; evolving in li...
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